speeches · September 6, 1972
Speech
Andrew F. Brimmer · Governor
For Release on Delivery
Thursday ,September 7, 1972
12 noori (E.D.T,)
TRENDS AND DEVELOPMENTS IN CREDIT CARD BANKING
A Paper
By
Andrew F. Brimmer
Member
Board of Governors of the
Federal Reserve System
Before the
National Economist Club
Washington, D.C.
September 7, 1972
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TRENDS AND DEVELOPMENTS IN CREDIT CARD BANKING
By
•k
Andrew F* Brimmer
After several years of vigorous growth, bank lending to consumers
under credit card plans has settled down to a more tranquil pace of
expansion. To some extent, the moderation undoubtedly reflects the
adverse impact of the 1970-71 recession. But the slower rate of
growth also partly reflects the approaching maturity of credit card
plans in those sections of the country where the banking structure is
most conducive to this form of credit extension.
However, on the whole, credit cards are continuing to widen
their reach in the banking system. The number of commercial banks with
credit card plans is still rising, and the proportion of consumer credit
obtained from banks through the use of credit cards is also rising.
Moreover, bank credit cards are continuing to claim a growing share of
the market for short-term consumer credit. In response, suppliers of
competing forms of such credit have found it necessary to revamp
their plans to slow the erosion of their own market shares. These
modifications have also benefited consumers by expanding the range of
financial services available to them. From the point of view of card-
issuing banks, the profitability of credit card operations has improved
considerably in the last year or so.
* Member, Board of Governors of the Federal Reserve System.
I am grateful to Messrs* David Seiders and Steven Schacht of the
Board's staff for assistance in the preparation of this paper.
However, the views expressed here are my own and should not be
attributed to the Board's staff nor to my colleagues on the Board.
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These are the major conclusions which emerge from an
examination of trends and developments in credit card banking in the
last five years. The results of the analysis are presented below,
but the highlights can be summarized here.
—At the end of June this year* $4.5 billion of
consumer credit was outstanding under bank credit
cards. This was $568 million above the level a
year earlier. However, it also represented the
smallest annual rate of growth recorded in the
4-1/2 years covered by the statistics.
—Part of the slower growth can be traced to the adverse
effects of the 1970-71 recession. Yet, the evidence
also suggests that bank lending under credit card
plans is approaching maturity in several regions
(especially where branch banking provides a ready
made framework for the operation of credit card
plans). Nevertheless, the scope for future expansion
appears to be considerable.
--An increasing proportion of commercial bank lending to
consumers is being done under credit card plans. At
the end of 1967, credit card outstandings represented
2.5 per cent of total instalment credit on the books
of commercial banks. At the end of 1971, the proportion
was 8.6 per cent. And despite a seasonal slackening in
growth during the first half of 1972, credit cards were
8.1 per cent of the total at the end of last June.
—Bank credit cards on June 30 accounted for slightly less
than one-third of the amount outstanding under several
major types of consumer credit arrangements. At the end of
1967, the credit card share in this group was only 10 per cent.
—The business of credit card banking remains the province
of large banks—although a lessening of concentration
has occurred in the last two years. Moreover, mainly through
agency arrangements, smaller banks have been able to
make credit cards available to their customers.
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--The geography of credit card banking has changed
substantially in the last five years. Once heavily
concentrated in the West (especially in California),
the availability and use of bank credit cards have
spread to the rest of the country (particularly to
the East Coast). In contrast, bank credit cards
have achieved only moderate penetration of the
consumer credit market in the Mid-West.
--The two national credit card systems (BankAmericard
and Interbank Card), after a period of rapid growth
seem to have entered a new phase. They seem to be
streamlining operations and consolidating positions.
In fact, during 1971, the number of card-issuing
banks declined by 201. All of them had offered the
Interbank card, and this decline represented a one-
sixth cutback in the number of banks in the Interbank
system. Also during 1971, the number of cardholder
accounts in the two systems dropped by 7.5 million.
Some of the loss was recovered in the first half of
this year, but the number of accounts is still well
below the previous peak. However, the proportion of
outstanding cards actually used has risen steadily—
from about one-quarter at the middle of 1969 to nearly
three-fifths in June of this year.
--The profitability of bank credit card plans has improved
in the last year or so. Charge-off rates have declined
as card plans have matured. Moreover, the fraudulent
use of bank credit cards has not been rising—although
the actual incidence of fraud remains high.
Each of these main points is amplified below.
Growth of Credit Card Banking: 1967-1972
On June 30, 1972, bank loans outstanding under credit cards
totaled $4.5 billion. (See Table 1, attached.) Over the previous
year, the volume of such credit rose by $568 million—or by 15 per
cent. However, this was the smallest annual advance during the 4-1/2
years covered by the statistics collected by the Federal Reserve Board.
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In fact, during the last two years, the rate of growth of bank card
credit slowed considerably. Some of this slackening was anticipated
following the burst of activity in this field in 1969. Yet, the
actual slowing exceeded expectations of many industry observers.
At the end of 1967, about $828 million of loans to consumers
was outstanding under credit card plans. The level more than tripled
during the following two years, and reached $2*6 billion by the end
of 1969. Nearly three-quarters of the two-year increase (or $1.3
of the $1.8 billion advance) occurred in 1969 alone. In large measure,
the spurt in the amount of credit outstanding under bank credit cards
reflected the sharp expansion in the number of banks offering such
plans. But the existing plans also shared in the rising volume of
bank lending to consumers in this form.
At the end of last December, 1,535 commercial banks were
offering credit card plans, compared with 390 banks at the end of 1967.
(Table 2.) More than half of this gain (697 out of a total increase
of 1,145) occurred in 1969. In that year, the number of card-issuing
banks rose by more than 100 per cent. In 1970, the rise was substantially
less—225 banks, an increase of less than one-fifth. Last year, the
gain was even smaller—103 banks and 7 per cent. A considerable number
of the banks launching credit card plans in the last three years were
1/ These were card-issuing banks-~i.e., those which carry the
receivables on their own banks. "Agency" banks make credit
cards available to their customers, but the credits generated
under the agency plans are carried by the card-issuing institution.
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institutions located in the eastern section of the country. For
the most part, they were located in metropolitan areas in which
check credit had been an accepted instrument of bank lending to
consumers for a number of years.
However, check credit plans lost considerable ground to
bank credit cards in 1969. None of this was recovered in subsequent
years--although no further relative loss was recorded. For example,
at the end of 1967, a greater number of banks had check credit plans
than offered credit card arrangements (732 vs. 390). While some banks
(101) offered both types of plans, those employing the check credit
instrument were clearly the most numerous. Moreover, the volume of
credit outstanding under check credit plans represented 39 per cent
of the combined total for these two types of loans to consumers.
However, by the end of 1969, the number of banks with check credit plans
had been surpassed by the number offering credit cards (1,128 vs. 1,207).
The check credit share of credit outstanding had fallen to 29 per cent
as of December, 1969. The next year, it dropped further to 26 per
cent—and remained at that proportion in December of 1971.
At the end of last year, almost 2,922 banks—about 21 per
cent of all insured commercial banks in the country—offered some type
of revolving credit to consumers. Of these banks, 1,535 (53 per cent)
held receivables under card plans, and 1,387 (47 per cent) had check
credit plans. However, 474 banks offered both types of plans. Allowing
for this duplication, about 2,448 insured commercial banks (18 per cent
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of the total) were offering revolving credit in some form. At the
end of 1967, only 8 per cent of the banks were engaged in this type
of consumer lending.
Bank Card Credit vs. Total Instalment Credit
Consumer credit outstanding under bank credit cards has been
growing at a faster rate than other forms of lending to consumers
since 1967. However, in the last year, the relative importance of
bank card credit changed only moderately. As shown in Table 3, credit
outstandings under bank cards at the end of 1971 was 4.0 per cent of
total instalment credit and 8.6 per cent of instalment credit at
commercial banks. At the end of 1967, the corresponding proportions
were 1.0 per cent and 2.5 per cent, respectively. Outstandings under
credit card and check credit plans combined were 5.3 per cent of total
instalment credit and 11.5 per cent of instalment credit at commercial
banks at the end of 1971. The corresponding figures were 1.7 per cent
and 4.1 per cent at the end of 1967.
To assess the relative importance of credit types from a
transaction point of view, extensions (gross volume) rather than
outstandings should be the measure employed. (The relative degrees of
activity of credit types with different average repayment periods will
not be reflected properly by a distribution of the level of credit
outstanding.) Bank credit card extensions were 6.6 per cent of total
instalment credit extensions and 15.8 per cent of bank instalment credit
extensions in the first half of 1972 (Table 4). In the first half of
1968, the corresponding proportions were 1.9 per cent and 5.0 per cent.
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Credit card arid check credit extensions combined rose to 20 per cent
of total bank instalment credit extensions in 1970, and they have
remained at about this level since. Thus, these revolving credit
types have clearly become an important component of bank consumer
instalment credit volume.
Bank Card Credit vs. Other Types of Consumer Credit
Over the last 4-1/2 years, credit outstanding under bank
credit cards expanded at a much higher rate than other major forms
of consumer credit with which bank cards are in competition.
These principal types of credit instruments include (besides bank
credit cards) bank check credit, travel and entertainment cards, oil
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company credit cards, and retail charge accounts." As shown in
Table 5, in these categories, about $15.4 billion of credit was
outstanding at the end of 1971. These forms of credit experience
considerable seasonal variation, and the June level is typically below
that recorded at the end of December. Reflecting this pattern, the
amount outstanding last June 30 was $14.8 billion.
During the 4-year period ending last December, the combined
total of the five types of consumer credit rose by $7.2 billion, or
by 86 per cent. (Table 6.) Among these types, however, bank credit
cards registered a four-fold increase, and check credit rose by nearly
200 per cent. Credit outstanding under travel and entertainment credit
If Retail instalment credit was excluded from this analysis.
Even after eliminating automobile credit, a substantial part
of the remainder is related to the purchase of large-ticket
items (such as furniture and appliances) for which bank credit
cards are not readily adapted.
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cards and oil company credit cards just about doubled in each case.
On the other hand, retail charge account credit increased by about
one-quarter. Between June, 1968, and June, 1972, the actual changes
in the various types of credit differed somewhat compared with the
year-end changes, but the overall pattern was essentially the same.
At the end of 1967, bank credit cards represented only 10
per cent of the total outstandings shown in Table 5. But during the
next four years, this type of credit accounted for about half of the
net increase in the total outstanding. By the end of 1971, its
share had risen to 30 per cent. The share of check credit rose from
6 per cent to 11 per cent. Travel and entertainment cards just about
held their own modest share (roughly 1.0 per cent) during the 4-year
period. The proportion of the total represented by oil company cards
rose only slightly—from 11 per cent to 12 per cent. In contrast
to all of these trends, the share of retail charge accounts declined
substantially—from 72 per cent at the end of 1967 to 49 per cent at
the end of last December. A further relative decrease was recorded
during the first half of this year, and the charge account share was
46 per cent at the end of June.
The significant gain in the share of the market held by
bank credit cards (and the relative decline in the share held by
retail charge accounts) reflects the wide acceptance of bank card
plans among speciality stores, mass merchandisers, and smaller department
stores. In fact, bank credit cards have supplanted or are existing
side-by-side with credit plans operated by many of these retailers.
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Most large department stores, however, have been resistant to bank
cards. Many of these businesses operate their own card systems, and
the store card encourages better customer loyalty, provides better
direct mail advertising opportunities, and facilitates the handling
of returned merchandise. A sizable number of these stores have been
converting simple charge accounts to a revolving credit basis which
is in general favored by consumers.
Consumer credit held by the travel and entertainment card
firms doubled between mid-1968 and mid-1972. Yet, as with the bank
cards, growth has slowed considerably over the last year or two. This
type of credit has remained quite small in absolute terms. For example,
it was equal to only 3 per cent of the outstandings under bank credit
card plans at the middle of 1972. Much of the credit extended through
these plans is repaid on a revolving basis, and some of the revolving
credit receivables is acquired by banks through agreements with the
travel and entertainment card firms.
Consumer credit outstanding under oil company credit cards increased
by 77 per cent between June, 1968, and mid-1972. However, here also
the rate of increase has been falling since the end of 1970. At the
end of June, 1972, outstandings under these plans were equal to two-fifths
of the amount of bank card credit. A number of companies have been
converting 30-day plans to a revolving credit basis. Some have also
linked their cards with a variety of other uses, including travel
facilities (such as motels), merchandise items, and insurance.
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So, in the last two years or so, the competitive
pressures generated by bank credit cards have induced firms offering
a variety of other consumer credit plans to modify their range of
services. In the process, the benefits to consumers have been broadened
and improved.
Changing Geography of Credit Card Banking
The sharp increase in bank credit card plans and check
credit plans had its beginning in the years 1966 and 1967, when several
hundred new ones were started. As indicated above, by December, 1967,
there were 390 card plans and 732 check credit plans in operation.
At that time, the card plans were concentrated in the San Francisco
Federal Reserve District. (Table 7.) Of the banks throughout
the country which held receivables, 83 of them (21 per cent) were
located in that District. What is even more striking, these
banks held 45 per cent ($370 million) of all bank credit card outstandings.
Bank card plans were also popular in the Chicago District (which had
18 per cent of the outstandings) and in the New York District (where
13 per cent of the receivables were held). This pattern corresponds
to the three areas of the country where a few plans had started up
in the 1950's and which had managed to survive early operating
difficulties.
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Not only did the San Francisco District lead the nation
in the amount of receivables held, but it also was the leader in
terms of the proportion of commercial banks having plans (Table 9).
At the end of 1967, 19 per cent of banks in that District had card
plans, while 11 per cent operated a check credit plan. At that time,
San Francisco was the only one of the 12 Federal Reserve Districts with
a larger proportion of the banks participating in card plans than in
check credit plans. On the opposite side of the country, the Boston
District had 17 per cent of its banks operating a check credit plan
while only 4 per cent had card plans. Generally speaking, a larger
proportion of the banks in the Northeast had check credit plans while
on the West Coast the emphasis was on credit cards. In the Southeast
and the vast mid-section of the country, both types of plans were
relatively sparse in 1967.
In the sizable expansion of bank credit card plans that took
place in 1969, the percentage of commercial banks offering plans rose
from 4 per cent in 1968 to 9 per cent a year later. However, in some
of the Federal Reserve Districts, the gain was even more dramatic.
In the Boston District, for instance, the proportion of insured commercial
banks which operated card plans went from 6 per cent in December, 1968,
to 40 per cent at the end of 1969. The New York, Cleveland, Richmond,
and Atlanta Districts also showed large increases in the participation
rate. During the same period, there were only minor gains in the
percentage of banks offering check credit plans. The national rate
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climbed only one percentage point from 7 per cent to 8 per cent,
and the largest increase in any of the Districts was 3 percentage
points in Cleveland and Chicago. The St. Louis, Minneapolis,
Kansas City, and Dallas Federal Reserve Districts all stayed at low
levels, both in participation of banks and in levels of credit card
and check credit outstanding (Tables 7, 8, and 9). Thus, the credit
card and check credit plans were strong east of the Mississippi and
west of the Rockies at the end of 1969. In between, little use was
made of this means of lending to consumers.
At the end of 1971, there were only minor variations from
the geographic pattern that prevailed at the end of 1969. The percentage
of banks participating in some sort of plan grew only slightly, both
nationally and in each of the Federal Reserve Districts. Likewise
the distribution of credit card and check credit outstandings among
the various Districts changed little.
The fact that there has been little change in the regional
distribution of bank card and check credit during the last few years
might be taken as evidence that the plans have reached their maturity
and that there will be little additional change in coming years. However,
there is nothing in the data available to indicate that such is the
case. There are such widespread differences among the Districts that
room for growth still seems to exist in some if not all areas. For
example, when one looks at the proportion of banks within each District
that operate a credit card plan, one finds that the fraction ranges
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from 45 per cent in the Boston District to a low of 3 per cent in the
Minneapolis District. Likewise, the participation rate in check credit
plans varies from Boston's 24 per cent to 4 per cent at both St. Louis
and Dallas.
Of course, some variation is to be expected due to the
differences in the organization of different plans. A single bank's
plan can be limited to one city or it may be a statewide system.
Typically, statewide or regional systems are more common in states where
branch banking is permitted. However, they can occur in unit banking
states through the use of other banks as agents. Since agent banks
typically run little risk, many small banks may be persuaded to act
in this capacity in order to get merchants' deposits. Data on the
geographic distribution of agent banks are unavailable. Nevertheless,
one would not expect variations in the use of agents to account for
all of the regional differences noted previously.
Moreover, there is additional evidence that the credit
card plans have not reached the same degree of maturity in every region
of the country. When one looks at the ratio of credit card outstandings
to total bank instalment credit, the marked variations among the
Districts can be seen readily (Table 10). In the San Francisco District,
credit cards account for over 13 per cent of the banks' outstandings.
On the other hand, in the Philadelphia District, they account for only
3 per cent, and in the Minneapolis District they represent only 0.7
per cent.
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One would expect that--if all credit card plans had reached
the same maturity—there would be little variation in these figures.
But one finds that—in those areas of the country where credit card
plans were underdeveloped prior to the 1969 growth spurt—the plans
account for a lower percentage of bank instalment credit to consumers.
But in the Northeast and on the West Coast, credit card plans have
grown to be over 10 per cent of bank instalment credit. In addition,
when one looks at the historical development of these proportions,
it is evident that, although the figures for Boston, New York and
San Francisco were quite different in 1967 and 1968, they had all
arrived at approximately the same level in 1971. Therefore, while
there has been little development in the credit card systems in
several regions, there is little reason to expect that it will not
occur.
Participation by Banks of Different Size
As bank credit card systems have expanded in recent years,
some concern has been expressed about the competitive position of
smaller banks. Some observers have been concerned about the possibility
that the latter might be adversely affected—since heavy start-up
and administrative costs may make it necessary to generate a large
volume of business. While credit card receivables have been concentrated
in the larger institutions, many of the smaller banks have been able
to provide revolving credit to their customers. To do so, many of
these smaller banks have employed alternatives to independent credit
card operations.
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Large banks have dominated the credit card business since
the end of 1967, but the degree of concentration in the largest
institutions has declined somewhat over the period (Table 11). At
the end of 1967, there were 23 banks (6 per cent of all credit card
banks) with total deposits of $1.0 billion or more. This group of
banks held over two-thirds of the total credit card receivables.
By the end of 1971, 53 banks with card receivables were in this size
class. However, they represented only 3 per cent of the card-issuing
banks, and they held less than half of the total receivables.
The major gains in shares have occurred in the middle size
classes—i.e., banks with total deposits between $100 million and
$1.0 billion. The smaller banks have maintained a rather modest share
of the credit card market. At the end of 1967, there were 288 card-
issuing banks (about three-fourths of all such banks) with total deposits
of less than $100 million, and these banks held only 7 per cent of card
outstandings. At the end of 1971, there were 1,164 card-issuing banks
(just under four-fifths of all banks with cards) in these lower size
classes, and they held about 10 per cent of the total receivables.
Not only are credit card receivables concentrated in the
upper size classes, but the proportion of all insured commercial banks
holding receivables is also higher the larger the size of bank
(Table 13). Furthermore, since the end of 1967, the proportion of
banks holding receivables has increased most in the middle and upper
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size classes—i.e., from $100 million and more of deposits. At the
end of 1971, there were over 3,900 banks with total deposits of less than
$5.0 million; only about 1.0 per cent of these had credit card
receivables outstanding. On the same date, there were about 9,000
banks with total deposits between $5 million and $100 million; 12
per cent of these banks had card receivables. In contrast, at the
end of 1971, there were 64 banks with deposits over $1.0 billion,
and 53 (82 per cent) had card receivables. At the end of 1967, 49 per
cent of the banks in the highest size class held receivables as opposed
to 1 per cent of banks in the lowest size class.
The smaller banks, whose participation in credit card
receivables has remained relatively modest over the period since 1967,
have not generally turned to check credit plans--which require a
smaller initial investment and have lower operating costs—as a substitute
for independent credit card plans. Indeed, the fact that 20 per cent
of the banks offering revolving credit at the end of 1971 offered
both types of plans indicated that they are complementary rather than
substitutes for each other. The degree of concentration of check credit
receivables in large banks is as high as for credit cards, and the
pattern has changed little since 1967 (Table 12). At the end of 1971,
61 of the banks with check credit (4 per cent of the total) had deposits
of $1.0 billion and over; these banks held 58 per cent of the check
credit receivables. Seventy-four per cent of the banks with check
credit had deposits under $100 million, but th6se banks held only 9 per
cent of the receivables. Banks with deposits under $10 million held
a negligible proportion of credit outstanding*
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As with credit card plans, the larger the size of banks,
the higher the proportion of banks holding check credit receivables
(Table 13). At the end of 1971, this proportion rose from 1 per
cent in the smallest size class to 80 per cent in the largest size
class. The proportions of banks holding check credit receivables
have shown modest increases in most size-of-bank classes since the
end of 1967.
While the majority of the smaller banks have neither check
credit nor independent credit card plans, many have made revolving
credit available to their customers through agency arrangements with
card-issuing banks. At the end of 1971, 8,247 such arrangements were
made with banks of the two nationwide credit card systems (Table 14),
and very few card-issuing banks also act as agents for another card
plan (less than 1 per cent at the end of 1971). In fact, many of the
smaller banks have signed up as agents of two card systems, thus gaining
the advantage of offering merchants two card plans for a single
account.
National Credit Card System
The two national credit card systems (BankAmericard and
Interbank Card Association)—which have dominated the field for
the last 3-1/2 years—seem to have entered a new phase. After a
period of rapid growth—especially on the part of the Interbank system—
they seem to be in the midst of a number of measures designed to
consolidate their positions.
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In May, 1966, the first national interchange program for a
bank credit card was formed with the national licensing of BankAmericard.
The Interbank Card Association was also formed in 1966 for the purpose
of facilitating the national interchange of its members1 charge
cards. In April, 1969, Interbank acquired the Master Charge trademark
from Western States Bankcard Association and became the sole licensing
agent for the Master Charge Card.
On June 30, 1972, there were 4,195 banks participating in
the BankAmericard (BA) system, and 5,600 were in the Interbank Card (IB)
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system. (Table 14.)— On June 30, 1969, the number of participating
banks were 3,085 and 3,050, respectively. So, during the three years
ending in mid-1972, the number of BA banks rose by 35 per cent, and
the number of IB banks rose by 83 per cent. However, the general
structure of the two systems--which has differed markedly from the
outset—remained essentially unchanged. For example, on June 30, 1969,
the BA system had 185 card-issuing banks and 2,900 agency banks. So
6 per cent of the participating BA banks carried the credit card
receivables on their own books, and 94 per cent operated as agents for
other banks. In contrast, on the same date, the IB system had 500
card-issuing banks and 2,550 agency banks. Among the IB group, 16 per
cent of the members were card-issuing banks, and 84 per cent were agents.
3/ The system figures for numbers of banks and merchants cannot
be added to obtain a total since some duplication exists.
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Two and one-half years later—on December 31, 1971, the BA system
had 3,978 participating banks—divided into 245 card-issuing banks and
3,733 agency banks. There were 5,495 IB participants--of which 981
were card-issuers and 4,514 were agents. Thus, card-issuers still
represented 6 per cent of the BA banks while agent banks represented
94 per cent. In the case of the IB banks, card-issuers had risen
slightly--but only to 18 per cent--and agents had eased off to 82
per cent.
At the end of June, 1972, there were 246 card-issuing banks
in the BA system. This number has remained essentially unchanged
since the end of 1970—where there were 245 card-issuers in the BA
system. So all of the rise in the number of BA participating banks
(444 or 12 per cent) during the preceding year and a half occurred
among agency banks. The Interbank Card system no longer shows
separately the number of card-issuing and agency banks, so the composition
of the IB banks at the end of June cannot be determined. However,
between December 31, 1970, and December 31, 1971, the number of IB
participating banks rose by 135—to 5,495. During the same period,
however, the number of card-issuing banks declined by 201 (from 1,182
to 981). So the number of agency banks in the IB system climbed by
336 during 1971. The drop in the number of card-issuing banks during
1971 was equal to 17 per cent of the number in the system at the
end of the previous year.
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As mentioned above, the two national credit card systems
have dominated the bank credit card field since the middle of 1969.
At the end of 1970, the combined outstandings of the two systems
accounted for 93 per cent of total bank card outstandings. However,
since then, the proportion has declined slightly. It fell to 90 per
cent by mid-1972, despite the conversion of a large local plan in the
mid-Atlantic region to the BA system early this year. The number of
cardholder accounts in the two systems totaled 30.3 million at the
end of last June. This was a decline of 6.5 million since the end
of 1970. In fact, the decrease during 1971 was even larger (7.5 million),
but some of the loss was recovered in the first half of this year.
The number of active accounts rose by 2.3 million (to 17.6
million) from the end of 1970 through mid-1972. More importantly,
active accounts as a proportion of the total increased substantially—
from 41 per cent to 58 per cent. However, the average balance outstanding
in active accounts showed little movement over the last year or two.
It was $232 at the end of 1970, $243 a year later, and $228 at the
end of last June.
In passing, another recent development relating to national
credit card systems should be noted. A Federal Court ruled in July of
this year that a National BankAmericard rule prohibiting member banks
from holding certain types of dual membership (including dual card-
issuing status in BankAmericard and Interbank Card Association) is a
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"... horizontal restraint of trade or commerce and a per-se violation
of the antitrust laws....11 The Court concluded that "both
merchants and cardholders will be better served if they are allowed
to do business with a bank which handles both cards.11 The BA
organization has contended that its dual membership rule was aimed
at maintaining and enchancing competition, and it plans to appeal
the ruling. The bank challenging the BA rule argued that competition
in the bank credit card business is more vigorous between banks—even
banks which are members of the same system--than between systems,
and that rules against dual membership constitute a violation of
antitrust laws.
Since the matter is still in the Federal Courts, it would
be improper for me to comment on the merits of the case. However,
it is evident that the ultimate decision will have important consequences
for the future development of the bank card systems.
Profitability of Credit Card Banking
In recent years, doubt about the possibility of profitable
operation of card plans has been rather widespread. This has been
due largely to unexpected losses which accompanied the rapid growth
of the plans in the 1968-69 period. However, available data on
charge-offs and profitability suggest that operating performance has
improved in the last year or so. Moreover, unless a renewed surge occurs
in the number of banks with plans, average profitability should continue
to improve in the near future.
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To examine some of the areas of concern—and as previously
reported"the Federal Reserve Banks were asked in August, 1971, to
make an informal survey of a sample of the card-issuing banks in their
Districts to check on their experiences with the operation of card
4/
plans.— The emphasis in that special survey was on the development
of information on charge-offs fraud losses, and overall profitability.
9
Other sources of information relating to these measures are (1) supplements
to the Call Report (where charge-off information is supplied), (2) material
from the American Bankers Association's credit card surveys, and
(3) information supplied by the two major credit card interchange
systems.
The data show that the charge-off rate(defined as net charge-
offs as a percentage of account liquidations) has improved somewhat
since 1970. The rate rose sharply in 1970 to 2.22 per cent from 1.96
per cent in 1969. This jump was probably due to the large number of
new programs that started up late in 1969. These programs would not
have charged off any accounts until 1970. Since new programs have a
greater likelihood of encountering bad accounts, this increase in the
charge-off rate is not unexpected.
The charge-off rate fell in 1971 to 1.98 per cent, or to a
level about the same as that recorded in 1969. While exactly comparable
data are not available for the first half of this year, information
4/ See Andrew F. Brimmer, "Growth and Profitability of Credit Card
Banking," presented at the 1971 National Credit Card Conference
of the American Bankers Association, October 27, 1971, pp. 15-26.
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obtained from the two interchange systems indicates that the rate is
continuing to decline. Furthermore, a preliminary estimate for the
first half of 1972 places the figure at around 1.2 per cent.
A portion of charge-offs is the result of the fraudulent
use of credit cards—mainly the use of stolen cards. Naturally, the
incidence of fraud is of great concern to all card issuers. Numerous
programs have been initiated in an effort to eliminate such fraud,
but they have not been completely successful. On the other hand, the
available data also indicate that the fraudulent use of cards has not
been growing—despite an impression to the contrary that may be
fostered by stories of large debts accumulated with stolen
cards. The BankAmericard system data show that the proportion of their
charge-offs attributable to fraud was about 16 per cent for the first
half of this year as well as for the first six months of 1971.
One would expect new card plans to have a greater potential
for charge-offs to occur. As the plan matures, non-paying customers
can be eliminated, and new customers can be checked more thoroughly
once the bank learns what to look for. In addition, the bank probably
will develop better techniques for dealing with delinquent accounts.
The data shown in Table 15 suggest that this is, in fact, the case.
Those banks starting their card plans in 1970 experienced a net charge-
off rate of 5.48 per cent in 1971. (In this case, the charge-off rate
is calculated as a percentage of year-end credit card outstandings,
rather than liquidations.) Those plans starting in 1969 had a rate
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of 4.36 per cent, and the decline continues as the age of the plans
increases. By the time one reaches the plans launched before 1960,
the rate is down to 2.33 per cent. The low charge-off rate shown
for plans starting in 1971 is due to the fact that those banks have
not held many delinquent accounts long enough for them to be classed
as charge-offs.
As noted earlier, banks starting a credit card program
experience large start-up costs. Since they also tend to have a
greater charge-off rate, most plans would not be expected to show a
profit for a while. The special survey that the Federal Reserve
conducted last year asked banks to report their net profit rate on
their card plans. The net profits were to be calculated as income less all
expenses, including the cost of money and that portion of overhead that
could be allocated to the program. While all of the banks were not able to
calculate an actual figure, 30.5 per cent of the banks reported that they
had experienced a profit rather than a loss on their operations in 1970.
However, for those banks that started their plan in 1966 or
before--that is, plans which had been in operation four or more years—
58.3 per cent reported a profit. Of the plans starting in 1967 or 1968,
21.7 per cent had a profit, while of those starting in 1969 or 1970
only 17.1 per cent had a profit. This would indicate that the longer
a plan remains in operation, the stronger should be its profit situation.
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Data from the BankAmericard system show the same thing.
Approximately 70 per cent of the BankAmericard programs that are
over four years old were profitable in 1971. The figure fell to 35
per cent for programs two to four years old, and to 20 per cent for
those less than two years old.
The profit picture appears to be improving this year—
undoubtedly due in part to the fact that the great number of plans
which began in 1969 are becoming more mature. The BankAmericard system
reports that, while 38 per cent of their plans were profitable in
the first quarter of 1971, the proportion rose to 41 per cent in the
final quarter of last year. The fraction rose further to 60 per cent
in the first quarter of 1972, and it remained at that level in the
second quarter .
This pattern would indicate that many of the banks are continuing
to take active measures to increase their profitability. There are
several things a bank can do to raise its profit rate. One of the
most common is to eliminate unprofitable accounts. For example,
Table 14 shows that both of the national card systems have been doing
this* As noted earlier, the total number of accounts has shown a
downward trend since 1970, while the number of active accounts has been
increasing steadily.
Another step that may be taken is to increase customer
usage of the cards, creating larger average balances on the accounts.
The credit ceiling on accounts may be increased, so that customers are
permitted to hold larger balances* Often this move will permit customers
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to charge large ticket items that would not normally be purchased on
the bank card. Also, the bank can attempt to sign up additional
merchants, so that the customer can use his card in more places.
There are even experiments going on where bank cards can be used by
preferred customers for automobile purchases.
Thus, on the whole, it appears that a substantial number
of the credit card plans have survived the trials of innovation and
have become contributors to--rather than a drag on--bank profits.
Consequently, a growing number of banks can continue to offer consumers
what has become a widely-used form of banking service.
Outlook for Credit Card Banking
Given the trends and developments presented above, what
is the outlook for bank credit cards? In this area—more than in
banking generally—it is especially difficult to discern prospective
changes even on the near-term horizon. Yet, several broad trends can
be noted—for these might provide a rough guide to the road ahead.
First, however, one should recall that the very high growth
rates in bank card credit occurred during a period of economic expansion
and monetary restraint. The growth rate of credit card outstandings
declined sharply in 1970, but volume remained high while the economy
was slowing down and money and credit were becoming more generally
available. On the other hand, the slowdown in growth rate has continued
into 1972 while the economy has been showing increasing strength.
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Thus, changes in monetary policy or the state of the economy
do not seem to be the major reasons for the behavior of bank credit
cards since 1967, and the movement of this credit type over the last
business cycle may prove to be atypical. By 1968, substantial operating
experience and technology had been acquired by a number of banks in
the credit card field, and it appeared that card plans could be operated
at a high rate of profit. With an eye on profits and with competition
for merchant deposits and cardholder customers increasing, many
banks rushed into the field. Subsequent to such a high growth period,
it is not unreasonable to expect a period of slower growth. By the
end of 1971, most large banks had entered the field, several key
regions of the country had been covered, and the potential for additional
merchant members and cardholders in these areas had declined.
The number of cardholder accounts for banks belonging to the
two major interchange systems actually peaked in late 1970 at 36.8
million. As of June this year, customer accounts numbered 30.3 million.
As noted above, this decline was due in large part to the purging of
inactive accounts. But purging of each accounts is certainly indicative
of a maturing business, and it implicitly admits that many individuals
simply cannot be persuaded to use bank credit cards. While the number
of active card accounts still continues to rise, the rate of growth is
apparently declining. Between June, 1971, and June this year, the
number of active accounts increased by 12 per cent to 17.6 million. It
would perhaps be unreasonable to expect the number of active accounts
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to increase at a rate much greater than this in the future. Data
presented above also indicate that the average balance per active
account has been quite stable over the last two years. The $228
average balance in June was virtually identical with the figure for
June, 1971. Finally, as -noted earlier, the growth in merchant
memberships has abated recently. In fact, in otBe of the systems,
there were fewer merchant members last June than there were at the end
of 1971.
If the trends analyzed here are extended through the next
year, it appears that bank card growth will continue, but the pace
may also continue to moderate. For instance, if the number of active
accounts were to increase by 10 per cent by next June to 19.4 million,
and if the average balance is in the $235 neighborhood, credit card
receivables held by banks in the two major systems would be about $4.55
billion. If these banks still were to hold their 90 per cent share
of total bank card credit, then total receivables would grow from the
$4.46 billion recorded in June, 1972, to $5.06 billion by June, 1973.
This would indicate a still healthy 13.4 per cent annual growth rate—
but one continuing to decline gradually from past growth rates.
The above scenario, of course, sketches only one possibility.
Rapid development in only-lightly tapped regions of the country may
occur. Banks may sharpen their methods of persuading individuals
to begin using cards or to use them more intensively. Credit limits,
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which impose a ceiling on account balances, may be gradually raised
on those accounts with satisfactory payment records. In addition
to simply permitting higher balances, this move could encourage a
greater volume of higher-ticket purchases to be financed by bank
cards. Regarding merchant accounts, the large department stores
present an attractive target. Should these major retailers decide
to honor bank cards, the effect on card volume could be substantial.
- 0 -
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TABLE 1. BANK CREDIT CARD AND CHECK CRBDIT PLANS
(Amounts in millions of dollars)
Outstandings Extended Repaid
end of month during month during month
Credit Check Credit Check Credit Check
card credit card credit card credit
1967
December 828 522
1968
January 845 556 152 106 135 72
February 847 571 126 83 124 68
March 855 584 132 83 124 70
April 892 602 166 100 129 82
May 914 622 159 105 137 85
June 952 646 163 101 125 77
July 982 667 178 109 148 88
August 1,028 691 187 111 141 87
September 1,073 715 182 112 137 88
October 1,140 741 234 119 167 93
November 1,171 751 195 106 164 96
December 1,307 798 329 143 193 96
1969
January 1,438 833 323 142 192 107
February 1,450 860 209 132 197 105
March 1,470 879 234 141 214 122
April 1,534 928 297 173 233 124
May 1,625 961 297 163 206 130
June 1,705 993 318 163 238 131
July 1,793 1,010 366 148 278 131
August 1,893 1,026 368 140 268 124
September 2,035 1,046 415 150 273 130
October 2,156 1,054 440 145 319 137
November 2,286 1,057 416 123 286 120
December 2,639 1,081 715 164 362 140
1970
January 2,802 1,105 588 158 425 134
February 2,831 1,117 415 139 386 127
March 2,846 1,118 465 148 450 147
April 2,912 1,144 500 169 434 143
May 2,954 1,157 478 156 436 143
June 3,048 1,180 525 166 431 143
July 3,132 1,203 564 165 480 142
August 3,219 1,227 559 157 472 133
September 3,336 1,264 610 172 493 135
October 3,404 1,280 601 164 533 148
November 3,475 1,290 573 150 502 140
December 3,792 1,336 890 193 573 147
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TABLE 1 (continued). BANK CREDIT CARD AND CHECK CREDIT PLANS
(Amounts in millions of dollars)
Outstandings Extended Repaid
end of month during month during month
Credit Check Credit Check Credit Check
card credit card credit card credit
1971
January 3,806 1,335 612 144 598 145
February 3,754 1,339 513 142 565 138
March 3,711 1,327 612 163 655 175
April 3,786 1,337 669 176 594 166
May 3,832 1,335 620 153 574 155
June 3,895 1,359 710 183 647 159
July 3,933 1,376 670 166 632 149
Augus t 3,992 1,401 711 188 652 163
September 4,060 1,436 725 191 657 156
October 4,040 1,441 659 172 679 167
November 4,080 1,455 728 182 688 168
December 4,419 1,497 1,046 216 707 174
1972
January 4,362 1,511 687 191 744 177
February 4,291 1,524 626 185 697 172
March 4,264 1,529 735 196 762 191
April 4,325 1,551 726 187 665 165
May 4,374 1,582 815 224 766 193
June 4,463 1,618 882 223 793 187
SOURCE: Consumer Credit and Finances Section,
Board of Governors of the Federal Reserve System.
Series revised September 1972.
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TABLE 2. NUMBER OF BANKS WITH CREDIT CARD
AND CHECK CREDIT PLANS, 1967-1971
(Banks with Receivables)
Total Number of
Banks with Banks with Banks with Banks Offering
Date Credit Card Check Credit Both Types Revolving Credit,
Plans Plans of Plans Plans!'
September 30, 1967—/ 197 599 67 729
December 31, 1967 —^ 390 732 101 1021
June 30, 1968^/ 416 840 113 1143
December 31, 1968^/ 510 975 144 1341
June 30, 1969^ 699 1061 212 1548
December 31, 1969^ 1207 1128 370 1965
June 30, 1970^/ 1355 1186 406 2135
December 31, 1970^/ 1432 1228 427 2233
June 30, 191^ 1514 1282 450 2346
December 31, 1971-/ 1535 1387 474 2448
1/ Federal Reserve Board, Bank Credit Card and Check Credit Plans, July 1968.
2/ Federal Deposit Insurance Corporation, Call Report.
^3/ Total number of banks offering revolving credit plans is equal to the number
of banks with credit card plans plus the number with check credit plans minus
the number with both types of plans.
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TABLE 3. BANK CREDIT CARD AND CHECK CREDIT OUTSTANDING AS A PERCENTAGE
OF TOTAL AND BANK INSTALMENT CREDIT OUTSTANDING
Bank Credit Check Credit Credit Cia rd and
Card Outstanding Outstanding Check Credit Outstanding
Per Cent Per Cent Per Cent Per Cent Per Cent Per Cent
of Total of Bank of Total of Bank of Total of Bank
Instalment Instalment Instalment Instalment Instalment Instalment
Credit Credit Credit Credit Credit Credit
Outstanding Outstanding Outstanding Outstanding Outstanding Outstanding
December 31, 1967 1.0 2.5 0.7 1.6 1.7 4.1
June 30, 1968 1.2 2.7 0.8 1.8 2.0 4.5
December 31, 1968 1.5 3.4 0.9 2.2 2.4 5.6
June 30, 1969 1.9 4.2 1.0 2.4 2.9 6.6
December 31, 1969 2.7 6.2 1.1 2.6 3.8 8.8
June 30, 1970 3.1 7.0 1.2 3.0 4.3 10.0
December 31, 1970 3.7 8.4 1.3 2.9 5.0 11.3
June 30, 1971 3.8 8.1 1.3 2.9 5.1 11.0
December 31, 1971 4.0 8.6 1.3 2.9 5.3 11.5
June 30, 1972 3.8 8.1 1.7 2.9 5.5 11.0
Source: Consumer Credit and Finances Section, Board of Governors of the Federal Reserve System.
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TABLE 4. BANK CREDIT CARD AND CHECK CREDIT EXTENSIONS AS A PERCENTAGE
OF TOTAL AND BANK INSTALMENT CREDIT EXTENSIONS
Bank Credit Credit Card and
Card Extensions Check Credit Extensions Check Credit Extensions
Per Cent Per Cent Per Cent Per Cent Per Cent Per Cent
of Total of Bank of Total of Bank of Total of Bank
Period Instalment Instalment Instalment Instalment Instalment Instalment
Credit Credit Credit Credit Credit Credit
Extensions Extensions Extensions Extensions Extensions Extensions
January-
June, 1968 1.9 5.0 1.2 3.2 3.1 88..22
July-
December, 1968 2.5 6.7 1.3 3.6 33..88 1100..33
January-
June, 1969 3.2 8.2 1.7 4.4 4.9 1122..66
July-
December, 1969 4.8 13.2 1.5 4.4 6.3 1177..66
January-
June, 1970 5.5 14.2 1.7 4.5 7.2 1188..77
July-
December, 1970 6.5 17.2 1.7 4.5 88..22 2211..77
January-
June, 1971 6.5 15.4 1.6 4.0 88..11 1199..44
July-
December, 1971 6.9 17.1 1 .7 4.2 8.6 21.3
January-
June, 1972 6.6 15.8 1.8 4.2 88..44 2200..00
Source: Consumer Credit and Finances Section, Board of Governors of the Federal Reserve System.
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TABLE 5
Bank Credit Cards and Other Selected Types of Consumer Credit
Dec.67 June 68 Dec.68 June 69 Dec.69 June 70 Dec.70 June 71 Dec.71 June 72
Amoii nts Outs!t anding ([ Millions of Doll,a rs)
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt CCCCCCCaaaaaaarrrrrrrdddddddsssssss 828 952 1,307 1,705 2,639 3,048 3,792 3,895 4,419 4,463
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCChhhhhhheeeeeeeccccccckkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 1111111/////// 522 646 798 993 1,081 1,180 1,336 1,359 1,497 1,618
TTTTTTTrrrrrrraaaaaaavvvvvvveeeeeeelllllll aaaaaaannnnnnnddddddd EEEEEEEnnnnnnnttttttteeeeeeerrrrrrrtttttttaaaaaaaiiiiiiinnnnnnnmmmmmmmeeeeeeennnnnnnttttttt CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 61 70 76 84 110 109 122 131 132 140
OOOOOOOiiiiiiilllllll CCCCCCCooooooommmmmmmpppppppaaaaaaannnnnnnyyyyyyy CCCCCCCaaaaaaarrrrrrrddddddd CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 939 1,001 1,119 1,194 1,298 1,416 1,650 1,672 1,804 1,769
RRRRRRReeeeeeetttttttaaaaaaaiiiiiiilllllll CCCCCCChhhhhhhaaaaaaarrrrrrrgggggggeeeeeee AAAAAAAccccccccccccccooooooouuuuuuunnnnnnntttttttsssssss 5.939 5.278 6.450 5.574 6,650 5.765 6.932 6,199 7,597 6,764
TTTTTTTOOOOOOOTTTTTTTAAAAAAALLLLLLL 8,289 7,947 9,750 9,550 11,778 11,518 13,832 13,256 15,449 14,754
Percen tage Dist:r ibution,s of Amou:Q ts Outs tanding
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt CCCCCCCaaaaaaarrrrrrrdddddddsssssss 10 12 13 18 22 27 27 29 28 30
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCChhhhhhheeeeeeeccccccckkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 1111111/////// 6 8 8 10 9 10 10 10 10 11
TTTTTTTrrrrrrraaaaaaavvvvvvveeeeeeelllllll aaaaaaannnnnnnddddddd EEEEEEEnnnnnnnttttttteeeeeeerrrrrrrtttttttaaaaaaaiiiiiiinnnnnnnmmmmmmmeeeeeeennnnnnnttttttt CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt IIIIIIIfffffff 1 1 1 1 1 1 1 1 1 1
OOOOOOOiiiiiiilllllll CCCCCCCooooooommmmmmmpppppppaaaaaaannnnnnnyyyyyyy CCCCCCCaaaaaaarrrrrrrddddddd CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 11 13 12 13 11 12 12 13 12 12
RRRRRRReeeeeeetttttttaaaaaaaiiiiiiilllllll CCCCCCChhhhhhhaaaaaaarrrrrrrgggggggeeeeeee AAAAAAAccccccccccccccooooooouuuuuuunnnnnnntttttttsssssss 72 66 66 58 57 50 50 47 49 46
TTTTTTTOOOOOOOTTTTTTTAAAAAAALLLLLLL 100 100 100 100 100 100 100 100 100 100
1/ Includes holdings of revolving credit receivables acquired through agreements with travel and entertainment card
companies.
2/ Consumer portion only.
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Federal Reserve Bank of St. Louis
TABLE 6
Growth in Bank Credit Cards and Other Selected Types of Consumer Credit
Change in Amount Outstanding Percentage Change Share of Total Change
(millions of dollars) in Outstandings (in percent)
Changes from D<e cember 1967 to Decerna er 1971
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt CCCCCCCaaaaaaarrrrrrrdddddddsssssss 3.591 434 50
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCChhhhhhheeeeeeeccccccckkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 1111111/////// 975 187 14
TTTTTTTrrrrrrraaaaaaavvvvvvveeeeeeelllllll aaaaaaannnnnnnddddddd EEEEEEEnnnnnnnttttttteeeeeeerrrrrrrtttttttaaaaaaaiiiiiiinnnnnnnmmmmmmmeeeeeeennnnnnnttttttt CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 71 116 1
OOOOOOOiiiiiiilllllll CCCCCCCooooooommmmmmmpppppppaaaaaaannnnnnnyyyyyyy CCCCCCCaaaaaaarrrrrrrddddddd CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 865 92 12
RRRRRRReeeeeeetttttttaaaaaaaiiiiiiilllllll CCCCCCChhhhhhhaaaaaaarrrrrrrgggggggeeeeeee AAAAAAAccccccccccccccooooooouuuuuuunnnnnnntttttttsssssss 1.658 28 23
TTTTTTTOOOOOOOTTTTTTTAAAAAAALLLLLLL 7.160 86 100
Changes fr<a m June 1968 to June L972
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt CCCCCCCaaaaaaarrrrrrrdddddddsssssss 3.511 369 52
BBBBBBBaaaaaaannnnnnnkkkkkkk CCCCCCChhhhhhheeeeeeeccccccckkkkkkk CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 1111111/////// 972 151 14
TTTTTTTrrrrrrraaaaaaavvvvvvveeeeeeelllllll aaaaaaannnnnnnddddddd EEEEEEEnnnnnnnttttttteeeeeeerrrrrrrtttttttaaaaaaaiiiiiiinnnnnnnmmmmmmmeeeeeeennnnnnnttttttt CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 70 100 1
OOOOOOOiiiiiiilllllll CCCCCCCooooooommmmmmmpppppppaaaaaaannnnnnnyyyyyyy CCCCCCCaaaaaaarrrrrrrddddddd CCCCCCCrrrrrrreeeeeeedddddddiiiiiiittttttt 2222222/////// 768 77 11
RRRRRRReeeeeeetttttttaaaaaaaiiiiiiilllllll CCCCCCChhhhhhhaaaaaaarrrrrrrgggggggeeeeeee AAAAAAAccccccccccccccooooooouuuuuuunnnnnnntttttttsssssss 1.486 28 22
TTTTTTTOOOOOOOTTTTTTTAAAAAAALLLLLLL 6,807 86 100
1/ Includes holdings of revolving credit receivables acquired through agreements with travel and entertainment card
companies.
2/ Consumer portion only.
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TABLE 7. BANK CREDIT CARD PLANS BY FEDERAL RESERVE DISTRICT
ALL INSURED COMMERCIAL BANKS
(Amounts in millions of dollars)
December 31, December 31, December 31, December 31, Decembe
19671/ 1968JV 19691/ 19701/ 1971I /31'
Federal Reserve District Number Amount Number Amount Number Amount Number Amount Number Amount
with out- with out- with out- with out- with out-
Plans standing Plans standing Plans standing Plans standing Plans standing
Boston 16 27. 9 21 57.5 155 133.4 172 236., 2 170 254. 3
New York 23 109. 5 20 115.3 60 438.1 81 654., 1 85 765. 6
Philadelphia 10 11., 2 9 25.4 12 26.4 32 63., 0 31 96., 7
Cleveland 14 31., 2 48 63.7 186 176.1 230 309., 0 230 359., 2
Richmond 13 38., 9 28 92.7 75 319.0 76 391., 9 78 408.. 0
Atlanta 43 40., 0 53 99.5 243 301.4 273 438., 5 268 491.. 7
Chicago 86 153., 2 107 181. 6 152 246.6 197 350., 8 271 448., 5
St. Louis 36 22., 2 57 52.8 69 91.6 73 121., 6 72 135., 0
Minneapolis 25 1., 8 11 1. 0 11 7.3 16 10., 1 36 11., 5
Kansas City 19 10., 2 19 32. 5 75 123.8 94 206., 6 98 266., 0
Dallas 22 12., 4 22 18. 9 37 81.5 50 170., 4 62 215.. 9
San Francisco 83 369., 9 115 530. 6 132 693.5 138 839., 4 134 1037., 6
All Districts 390 828., 4 510 1311. 5 1207 2638.7 1432 3791., 6 1535 4490., 0
JL/Federal Deposit Insurance Corporation, Call Report
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 8. BANK CHECK CREDIT PLANS BY FEDERAL RESERVE DISTRICT
ALL INSURED COMMERCIAL BANKS
(Amounts in millions of dollars)
December 31, December 31, December 31, December 31, December 31,
1967 1968 1969 1970 1971
FFeeddeerraall RReesseerrvvee DDiissttrriicctt Number Amount Number Amount Number Amount Number Amount Number Amount
with out- with out- with out- with out- with out-
Plans standing Plans standing Plans standing Plans standing Plans Standing
Boston 64 58.2 78 73.3 89 94.9 89 99.4 92 109.0
New York 76 90.0 92 182.4 99 290.8 100 375.3 109 435.9
Philadelphia 48 74.0 49 95.5 57 118.1 56 155.6 56 177.5
Cleveland 40 37.6 76 54.2 99 66.4 94 71.6 99 76.3
Richmond 32 19.8 58 35.8 62 57.9 70 75.8 92 80.9
Atlanta 86 27.5 101 43.7 107 47.6 108 58.1 101 45.8
Chicago 136 50.8 187 77.7 244 99.8 287 123.2 356 142.7
St. Louis 59 13.4 61 19.3 62 21.6 63 21.3 64 21.1
Minneapolis 53 6.9 69 11.3 89 18.5 116 23.7 158 30.8
Kansas City 53 11.6 107 21.5 115 27.5 130 28.9 130 28.2
Dallas 38 5.5 38 8.0 41 9.8 45 11.3 51 10.£
San Francisco 47 126.7 59 175.5 64 227.8 70 291.7 79 305.o
All Districts 732 521.9 975 798.1 1128 1080.8 1228 1336.0 1387 1463.9
SOURCE: Federal Deposit Insurance Corporation, Call Report
Digitized for FRASER
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Federal Reserve Bank of St. Louis
Table 9. PERCENTAGE OF INSURED COMMERCIAL BAMS WITH CREDIT CARD AND CHECK CREDIT RECEIVABLES,
BY FEDERAL RESERVE DISTRICT, 1967 - 1971
December 1967 December 1968 December 1969 December 1970 December 1971
Credit Check Credit Check Credit Check Credit Check Credit Check
DDiissttrriicctt Card Credit Both Card Credit Both Card Credit Both Card Credit Both Card Credit Both
Boston 4 17 3 6 21 4 40 23 16 45 23 17 45 24 17
New York 5 16 3 4 20 3 12 20 9 17 21 11 18 23 10
Philadelphia 2 10 1 2 10 1 2 12 2 7 12 4 7 13 4
Cleveland 2 5 * 6 9 1 23 12 8 29 12 8 29 12 8
Richmond 2 4 * 4 8 1 10 8 3 10 10 3 11 12 4
Atlanta 3 6 1 3 6 1 15 7 3 17 7 3 16 6 3
Chicago 4 5 1 4 7 1 6 10 2 8 11 2 10 14 4
St. Louis 2 4 1 4 4 1 5 4 1 5 4 1 5 4 1
Minneapolis 1 4 * 1 5 * 1 6 * 1 8 * 3 12 *
Kansas City 1 3 * 1 6 * 4 6 2 5 6 2 5 6 2
Dallas 2 3 * 2 3 * 3 3 1 4 3 1 5 4 1
San Francisco 19 11 4 28 14 6 32 15 7 34 17 9 33 19 10
ALL DISTRICTS 3 5 1 4 7 1 9 8 3 10 9 3 11 10 3
Source: Federal Deposit Insurance Corporation, Call Report.
*Less than 0.5 per cent.
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 10. BANK CREDIT CARD OUTSTANDINGS AS A PERCENTAGE OF TOTAL BANK INSTALMENT CREDIT,
BY FEDERAL RESERVE DISTRICT, 1967 - 1971
December June December June December June December June December
District 1967 1968 1968 1969 1969 1970 1970 1971 1971
Boston 1.8 2.9 3.4 4.2 7.0 9.4 11.7 11.3 11.4
New York 2.5 2.6 3.2 5.2 8.2 9.3 11.0 11.1 12.0
Philadelphia 0.6 0.6 1.0 0.9 1.1 1.6 2.4 2.7 3.3
Cleveland 1.3 1.4 2.2 2.8 5.5 7.0 8.7 8.5 9.0
Richmond 1.4 1.5 2.7 4.3 8.1 8.9 9.3 8.3 8.2
Atlanta 1.3 1.4 2.7 4.0 6.9 8.0 9.2 8.5 8.7
Chicago 3.1 3.0 3.3 3.3 4.2 4.3 5.6 5.4 6.3
St. Louis 1.4 1.5 2.8 3.2 4.3 4.6 5.4 4.8 5.1
Minneapolis 0.2 0.1 0.1 0.3 0.6 0.6 0.7 0.9 0.7
Kansas City 0.6 0.6 1.6 2.7 5.3 5.8 8.3 8.1 9.1
Dallas 0.6 0.9 0.8 1.4 3.0 3.8 6.0 6.1 6.5
San Francisco 6.9 7.7 8.7 8.9 10.3 10.8 12.2 12.3 13.3
ATiT. DISTRICTS 2.5 2.7 3.4 4.2 6.2 7.0 8.4 8.1 8.6
Source: Consumer Credit and Finances Section; Board of Governors of the Federal Reserve System.
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 11. BANK CREDIT CARD PLANS BY SIZE OF BANK
(Amounts in Millions of Dollars)
December 31, December 31, December 31, December 31, December 31,
Size of Bank 19671/ 19681/ 19691/ 19701/ 19711/
(Total Deposits, in Amount Amount Amount Amount Amount
Millions of Dollars) Out- Out- Out- Out- Out-
Number standing Number standing Number standing Number standing Number standing
Under 5 51 1.8 29 1.2 56 1.2 74 3.1 46 1.7
5 - 10 51 2.7 58 2.6 157 7.7 171 12.8 162 9.3
10 - 25 79 12.3 123 15.7 331 42.2 389 73.3 423 60.5
25 - 50 60 10.8 80 22.0 227 75.3 271 132.0 315 141.1
50 - 100 47 28.9 67 48.5 153 134.2 190 216.8 218 247.4
100 - 500 67 136.6 109 267.5 209 709.2 241 1045.5 254 1099.8
500 - 1,000 12 67.8 19 152.7 41 460.8 52 612.4 64 794.4
1,000 and Over 23 567.5 25 801.3 33 1208.1 44 1695.7 53 2135.9
All Size Groups 390 828.4 510 1311.5 1207 2638.7 1432 3791.6 1535 4490.0
1/ Federal Deposit Insurance Corporation, Call Report*
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 12. BANK CHECK CREDIT PLANS BY SIZE OF BANK
(AMOUNTS IN MILLIONS OF DOLLARS)
December 31, December 31 December 31, December 31, December 31,
SSiizzee ooff BBaannkk 1967 1968 1969 1970 1971
((BByy TToottaall DDeeppoossiittss iinn Amount Amount Amount Amount Amount
MMiilllliioonnss ooff DDoollllaarrss)) Out- Out- Out- Out- Out-
Number is tanding Number standing Number standing Number standing Number standing
IP
Under 5 36 1.4 38 1.8 34 1.9 37 1.2 46 1.5
5 - 10 50 1.7 77 3.7 92 4.5 101 6.9 117 5.5
10 - 25 144 6.4 210 12.3 278 22.0 308 27.7 356 30.5
25 - 50 143 11.2 208 22.3 255 35.2 277 40.0 305 44.9
50 - 100 110 20.4 149 36.8 154 52.3 168 51.3 200 55.5
100 - 500 175 103.9 205 163.4 226 261.9 231 310.0 241 275.0
500-1000 35 88.3 44 142.1 47 172.5 53 170.2 61 203.2
1,000 and Over 39 288.7 44 415.7 42 530.5 53 728.7 61 847$
All Size Groups 732 521.9 975 798.1 1128 1080.8 1228 1336.0 1387 1463.9
Source: Federal Deposit Insurance Corporation, Call Report.
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 13. PERCENTAGE OF INSURED COMMERCIAL BANKS WITH CREDIT CARD AND CHECK CREDIT RECEIVABLES
BY SIZE OF BANK, 1967 - 1971
Total December 1967 December 1968 December 1969 December 1970 December 1971
Deposits Credit Check Credit Check Credit Check Credit Check Credit Check
($ millions) Card Credit Both Card Credit Both Card Credit Both Card Credit Both Card Credit Both
under 5 1 1 * 1 1 * 1 1 * 2 1 * 1 1 *
5-10 2 2 * 2 2 * 4 3 * 5 3 * 5 4 1
10-25 3 5 * 4 7 * 10 9 2 12 9 2 11 9 2
25-50 5 16 1 8 20 2 20 22 6 22 22 5 21 21 5
50-100 11 27 2 15 32 5 31 31 10 35 31 11 35 31 10
100-500 19 49 9 28 52 13 49 54 29 52 50 29 50 48 26
500-1000 22 60 14 34 75 27 70 73 56 77 71 60 76 68 55
1000 and over 49 80 39 49 77 37 70 75 52 76 79 58 82 80 63
ALL SIZE GROUPS 3 5 1 4 7 1 9 8 3 10 9 3 11 10 3
Source: Federal Deposit Insurance Corporation, Call Report.
*Less than 0.5 per cent.
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 14. NATIONAL CREDIT CARD SYSTEMS*/, 1969-1972
June 30, December 31, June 30, December 31, June 30,
1969 1970 1971 1971 1972
Number of Participating Banks!/
Bank Americard System 3,085 3,751 3,902 3,978 4,195
Interbank System 3,050 5,360 5,464 5,495 5,600
Number of Card-Issuing Banks
Bank Americard System 185 245 247 245 246
Interbank System 500 1,182 1,010 981 N.A.
Number of Agency Banks!/
Bank Americard System 2,900 3,506 3,655 3,733 3,949
Interbank System 2,550 4,178 4,454 4,514 N.A.
Number of Merchant Members^/
Bank Americard System 450,000 509,190 512,514 541,566 577,032
Interbank System 450,000 627,968 649,281 668,768 661,052
Number of Cardholder Accounts 33.0 M 36.8 M 33.0 M 29.3 M 30.3 M
Number of Active Accounts 8.6 M 15.3 M 15.7 M 16.8 M 17.6 M
Per Cent of Accounts Active 26.1 41.4 47.5 57.2 58.2
Average Balance, Active Accounts $182 $232 $227 $243 $228
Amount of Credit Outstanding $1,560 M $3,550 M $3,560 M $4,080 M $4,025 M
Per Cent of Total Bank Card Outstandings 92 93 91 92 90
1/ Bank Americard and Interbank systems.
2/ The system figures for numbers of banks and merchants cannot be added
to a total since some duplication exists.
N.A.- Not Available
M - Million
Digitized for FRASER
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Federal Reserve Bank of St. Louis
TABLE 15. GROSS AND NET CHARGE-OFF RATES ON BANK CREDIT CARD PLANS DURING 1971*
BY LENGTH OF TIME IN CREDIT CARD FIELD
Year Entered Number of Banks Percent of Total 1971 Gross 1971 Net
Credit Card Field With Receivables Credit Card Receivables Charge-Off Rate Charge-Off rate
December 31, 1971 December 31, 1971
Before 1960 43 17.0 2.78 2.33
1960-1965 10 2.5 3.20 2.49
1966-1967 204 27.2 3.34 2.62
1968 200 14.0 4.34 3.53
1969 754 33.4 5.04 4.36
1970 232 5.4 5.76 5.48
First Half 136 4.0 5.50 5.19
Second Half 96 1.4 6.62 6.44
1971 92 0.5 0.29 0.27
First Half 49 0.4 0.36 0.34
Second Half 43 0.1 0.12 0.10
ALL GROUPS COMBINED 1,535 100 4.07 3.42
SOURCE: Supplement to December 31, 1971 Call Report
*Gross and net charge-offs during 1971 as a percentage of credit
card outstandings on December 31, 1971.
Digitized for FRASER
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Federal Reserve Bank of St. Louis
Cite this document
APA
Andrew F. Brimmer (1972, September 6). Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/speech_19720907_brimmer
BibTeX
@misc{wtfs_speech_19720907_brimmer,
author = {Andrew F. Brimmer},
title = {Speech},
year = {1972},
month = {Sep},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/speech_19720907_brimmer},
note = {Retrieved via When the Fed Speaks corpus}
}