speeches · September 25, 2000
Regional President Speech
Jerry L. Jordan · President
Draft 9/26/00
The Information and Communication Revolution:
Economies without Barriers or Borders
Remarks by
Jerry L. Jordan
President and Chief Executive Officer
Federal Reserve Bank of Cleveland
Ohio Telecommunications Industry Association
105th Annual Convention
Renaissance Cleveland Hotel
Cleveland, Ohio
September 26, 2000
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While preparing to give a talk I typically ask myself a couple of questions: First,
why are they interested in me? Second, why am I interested in them? For today’s talk it
was easy to answer both questions.
The answer to each question is that monetary policy and telecommunications are
inextricably linked. It has long been my belief that thinking about money is thinking
about communication. Thinking about prices is thinking about communication. Thinking
about financial services is thinking about communication. And, obviously, any payments
system is a communication system.
Unfortunately, at times central banks around the world - including ours -- have
been criticized for communicating poorly. Either their objectives haven’t been clear or
their tactics and strategies have caused confusion. I believe central banks are most
successful when they articulate their policy clearly, and when that policy consists of
keeping the purchasing power of the currency stable.
Central banks play a critical role in the private wealth creation process by
ensuring the soundness of the payments system. First and foremost, this requires central
banks to conduct a monetary policy that keeps inflation so low that businesses and
households don’t have to worry about it when they make decisions about the future.
Keeping inflation low means removing the monetary static in prices that occurs when the
exchange value of the monetary unit changes over time. Monetary static garbles the
signals that relative price changes provide. Central banks do not want specific prices to
be stable; all money prices must be free to change. Instead, central banks want to prevent
concerns about the purchasing power of money from influencing economic decisions.
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They want all observed price changes to communicate the information necessary for
efficient resource allocation.
The goal of monetary policy is straightforward, but achieving it is not. Part of the
problem stems from how people even use the term “monetary policy.” Popular usage of
the term by “Fed watchers” is quite different from the way I would like to use the
expression. Even qualifiers such as monetary policy objectives and monetary policy
actions usually require elaboration in order to be clear. At least one dictionary definition
of policy is “a high-level overall plan embracing the general goals and acceptable
procedures, especially of a government body.”
Yet, the most frequent adjectives we see in the popular press about monetary
policy are “tight” or “easy” and reports indicate that the monetary authorities are poised
to “tighten” or “loosen” policy. How can a “high-level overall plan” be characterized as
tight or easy? Maybe it is fair to characterize the actions to achieve the objectives as
being tighter or easier than before, but it certainly is not appropriate to talk about the
objectives as being tight or easy.
Even the most avid “fine tuner” of monetary policy has a long-term objective in
mind, and people who share the same objective may differ on the appropriate tactics
needed to be successful. Excessive focus on the short-term actions to implement a policy
runs the risk of confusing observers about the ultimate objective. If observers don’t
know the intended destination, or don’t agree with it, they will naturally second-guess the
appropriateness of course corrections. And, at times course corrections are necessary
when the economic environment we find ourselves in has changed.
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The advances in technology, especially telecommunications technology,
witnessed over the past decade or so have not only allowed us to increase productivity at
record rates, but have also forced us at the Federal Reserve to delve into some deep and
far-reaching questions.
Let me start with an apparently simple question that will give some insight into
the issues that both you, in the telecommunications business, and we, in the realm of
banking and monetary policy, will be dealing with for years to come. That question is:
What is a bank? Had I asked this question a generation ago, coming up with the answer
would have been much easier. A bank was a place to deposit money and obtain loans. It
was where we went to deposit our paychecks or our cash. We physically drove or
walked, filled out deposit or withdrawal slips, stood in line, talked with the tellers, and so
on. Most banks were imposing structures signifying strength, integrity, and permanence.
Banking was a decidedly local experience. In fact, many banking regulations were, or
still are, related to geography. It was important to know where the bank was located,
how many branches it had, where most of its assets were held, and so on.
In contrast, my grandchildren may never see the inside of a bank; and when asked
the name of their bank they will reply, “something dot-com.” After all, the essential
activity of a bank is the transfer of information—and that is what ties us in the banking
sphere to you in the telecommunications industry.
It seems only natural then, that some firms now specializing in financial services
will combine with others now specializing in communications. A couple of months ago
the former chairman of Citibank disclosed that prior to merging with Travelers Insurance
he was considering a merger with AT&T.
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I started thinking about such possibilities a few years ago while attending a
conference of central bankers from around the world. A representative from one country
explained that the central bank was proposing to their Parliament that they end the
statutory distinction between bank charters and any other corporate charters. Then the
central bank planned to end the regulatory distinction between a deposit and any other
liability on a company’s balance sheet.
He was asked, “suppose the phone company says to people: ‘you owe us $50, but
send us $500 - and we will pay you interest on your credit balance; then when you need
to pay your electric bill, simply push all the right buttons and we will make the payment
for you.’”
The central banker’s response was “that is exactly the example we use with the
Parliament."
The follow-up question was, “suppose the phone company then applies for a
settlement account at the central bank.”
He responded, “we expect that also.”
Then he was asked, “doesn’t that make the phone company a bank?”
His answer was: “that is not a useful question because nothing depends on the
answer - we simply don’t care anymore.”
I cite this example as a way of illustrating that rapid advances in information and
communication technologies are causing us to rethink our ideas about what is and what is
not a bank, and what the appropriate role of government is. Technological advances
change the economic forces at work, making it necessary for statutes to be amended to
reflect the reality of the altered economic environment. For example, last year Congress
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finally passed legislation that ended the 66 year-old prohibition of mergers between
banks and insurance companies, after such mergers had already occurred!
Many of the statutes and regulations that segmented and fragmented both
the communications industry and the financial services industry in the United
States were put in place during the1930s — in my opinion a watershed decade
around the world. In response to a worldwide economic depression, many
countries greatly increased government intrusion into economic affairs.
Regulations controlled what could be produced and where, what prices could be
charged to consumers, how much could be paid for labor, what interest rates could
be paid or received, and even how much profit could be earned.
Consider some of the by-products of that decade in the financial services industry:
• for more than 40 years, it was illegal for Americans to own gold;
• for 50 years, the government set a maximum interest rate that people were
allowed to earn on their savings;
• arbitrary regulations made it uneconomical for banks to issue traveler’s
checks;
• some institutions could make mortgage loans, but not car loans; some
institutions could offer individual savings accounts, but not checking
accounts;
• withdrawals from some institutions were made only in currency or by a check,
which, if you wanted to pay for something, you had to then deposit into
another institution so you could write another check;
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• if you used an ATM across the state line, you could make a withdrawal from
your account, but you could not make a deposit. (That finally changed just
three years ago.)
These rules — as many rules are — were set up explicitly for the political and
economic environment in existence at the time. Instead of providing the appropriate
infrastructure to enable the banking system to innovate and experiment, government
regulations shackled the financial services industry with arbitrary rules and strict
definitions outlining what banks and non-bank financial firms could do, what products
they could offer, and where they could do business. I’m sure this all sounds very familiar
to people in the telecommunications industries.
The main point is, in the decades since the 1930s, technological advances have
greatly eroded and undermined the previous legal structure of the financial services
industry, as it has the communications industry. Everyone knew the laws and regulations
had to change. A dozen years ago few bankers would have predicted that the Berlin Wall
would come down before the Glass-Steagall wall separating banking, insurance, and
securities activities. It was precisely the irresistible force of innovation in information
and communications technologies up against the immovable object of regulations that
gave us the rather odd entity known as a non-bank bank.
As financial regulations crumble, as walls typically do, what can we expect?
What can we expect as consumers’ banking needs and preferences change? What can we
expect as new forms of transactions media arise and evolve?
Answers to these questions are important. They are important because the central
bank has the opportunity to be an active, integral piece of the evolving financial
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environment. It has the opportunity to help construct an infrastructure that will promote
growth, but it must avoid inhibiting it with arbitrary rules. It has the opportunity to foster
and encourage new payments systems and new media of exchange, which may be stifled
without central bank support, in spite of the dictates of the market.
For a moment, let’s imagine a world in which there is perfect record keeping,
where we can instantly pay for any product or service and instantly record any
transaction. In such a world, what role does government-provided fiat currency serve?
Suppose at a vending machine we could push a few buttons on our cellular phone and
have our soft drink dispensed. Maybe you saw the IBM commercial during the Olympics
where a young woman does just that. Or, suppose we could pay for our parking with a
wireless phone, as is now possible in Europe. My point is that the time will come when
paper currency is no more important in the payments system than metal coins. Money, in
such a world, is just electronic bits of information.
If you were to look up the word “money” in an economics textbook you would
find that one of its essential roles is to serve as a medium of exchange — that is,
something that is used to facilitate transactions. That something might be stones, metal,
jewels, paper, or electronic bits of information.
A substantial amount has been written about what kinds of objects might be best
suited to perform this media of exchange role. Without getting into the specifics, it
seems quite intuitive that whatever does play this role is itself not expensive to produce
or exchange. Obviously, fiat paper currency fulfills this requirement. Often, however,
precisely because it is easy and essentially costless to produce, governments have
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undermined its usefulness by printing too much of the stuff, an issue we won’t delve into
much today.
And this leads naturally into another question: Historically, why have nearly all
countries had their own currency? Maybe to be taken seriously as a country you needed
to have a flag, a military, an Olympic team of one form or another, and your own
currency. Usually there was also a national airline and a national phone company.
For many reasons, some touched on earlier, the recent trend is in the direction of
moving toward fewer currencies. Many countries have “dollarized” - meaning they
accepted some other country’s currency as their medium of exchange - Ecuador being
the most recent instance - perhaps as a response to a lack of monetary restraint by their
central banks. In Europe, eleven governments have adopted the euro to replace their
various national currencies.
While these changes are important, advances in technology, especially
communications technology, are changing the financial and monetary landscape in even
more significant ways. At the same time that more and more countries are dollarizing
and the euro is being phased in, we are seeing a new form of money being created: virtual
currency.
Beenz and Flooz are examples. Beenz are given as rewards for purchasing
products or just visiting web sites. They can be used to buy products from many e-tailers.
The upshot is that the currency’s country of origin is no longer meaningful. Beenz are
what we might think of as countryless currency. Twenty years ago what prohibited me
from buying products directly from someone in Japan was that I did not know what
products they had and, even if I did know, I had dollars and they wanted yen.
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Flooz are another form of virtual currency, but different from Beenz. You
purchase Flooz using a credit card. They are denominated in U.S. dollars—a kind of a
worldwide dollarization. They can be sent to someone over the Internet and used to
purchase items from participating e-tailers.
I just slipped in a word there, “participating,” that I need to elaborate on, and to
do so I need to use some jargon. However, it is jargon that many of you might be
familiar with, though from your own perspective. In economics we use a term known as
network externalities. What this means is that some technologies become ever more
useful as more and more people use the technology. For example, while the first
telephone was a huge technological breakthrough, if only five people had one, it wouldn’t
be of much use. Once everyone had one, it opened the world to instantaneous
communication. And in the context of money, network externalities are one reason why
people in other countries hold so many dollars. The U.S. dollar is so widely accepted as a
means of payment precisely because it is so widely accepted as a means of payment!
And, it is so because of its properties: stability, integrity, and recognizability.
In addition to new currencies, new technologies have also forged new payments
systems. So while sales are instantaneous, payments may not be. E-stores may be open
24/7, but conventional banks are not. The way web sales typically work is through credit.
In many places around the world, however, it is possible to debit one account and credit
another, so that an electronic cash payment is instantaneous. And new technologies and
applications are rapidly arising and spreading. Even as I was preparing for this talk I
received this from a news service:
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9/13 PRNewswire Headline: “NetBank announced the addition of wireless
banking services. Along with 24x7 access by phone or PC, NetBank customers can now
easily receive account information from any digital cell phone, Web-enabled phone
(WAP), or Palm VII without having to log onto the Web.”
And another:
Headline: “ING Direct (part of ING Barings) will soon open three bank cafes.”
“It's like a regular coffee shop,” says president and CEO Mr. Kuhlmann, “but you can
also do your banking there.”
What is the central bank’s role in all of this? While the Federal Reserve Banks
have been major players in earlier forms of payments, like clearing checks, issuing
currency and processing currency, our future role is yet to be determined. My hope is
that the payments system or systems that evolve will do so precisely for the same reason
that people in other countries have found the dollar to be so useful, to economize on the
costs of transactions. We must understand that everything we do as a central bank is
changing in fundamental ways, and in order to continue to be successful in our primary
missions our methods will have to evolve along with communications technologies.
There is no one of our functions as a central bank that could not be assigned to
someone else. In recent years, we have seen other central banks around the world give up
any role in monetary policy - either through currency boards that simply accept the
monetary policy of another country, or by “dollarizing” as Ecuador did just this month,
or, by forming multinational economic unions as Western Europe - the Bundesbank,
Bank of France, Bank of Italy, and others - did when they transferred their powers to the
new European Central Bank.
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The British Parliament transferred authority for supervising financial institutions
out of the Bank of England into a new agency, and, in fact, less than half the central
banks of the world now have supervisory responsibility. Also, many central banks have
little role in assuring the dependability and integrity of the payments system of their own
country, especially as a payments services provider.
We know what people want. They want someone to be responsible for providing
a stable medium of exchange and store of value. They want someone to assure that
financial intermediaries are soundly managed and will serve as reliable places both to
hold their savings and to obtain loans. And, people want someone to assure that there is
an efficient, reliable way to make payments with minimum worry about forgery,
counterfeiting and other fraudulent practices.
While the forms of money and payments are migrating from paper currency and
paper checks to the electronic debiting and crediting of people’s accounts, wherever they
are held, the central bank’s mission of ensuring the integrity of money and financial
services remains the same.
I began my remarks today by noting a link between what you do, communication,
and what we do at the Federal Reserve — money and banking. Buyers will always need
to communicate willingness and ability to pay to sellers, and financial service firms will
process and communicate the transfer of funds between the parties. I look forward to
seeing how the new ideas and technologies will change the way people bank, just as it
has changed the way we shop or communicate with one another.
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Cite this document
APA
Jerry L. Jordan (2000, September 25). Regional President Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/regional_speeche_20000926_jerry_l_jordan
BibTeX
@misc{wtfs_regional_speeche_20000926_jerry_l_jordan,
author = {Jerry L. Jordan},
title = {Regional President Speech},
year = {2000},
month = {Sep},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/regional_speeche_20000926_jerry_l_jordan},
note = {Retrieved via When the Fed Speaks corpus}
}