speeches · September 14, 1993
Regional President Speech
Jerry L. Jordan · President
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Remarks by
Jerry Jordan
President and CEO
Federal Reserve Bank of Cleveland
before the
Annual Meeting
Ohio Bankers Association Group Two
Skyland Pines Country Club
Canton, Ohio
3:00 P.M.
Wednesday, September 15, 1993
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NOTE ABOUT MEDIA:
Maura McEnaney of the Akron Beacon Journal is expected to be there for your speech.
Other news services have inquired about the program and might attend.
INTRODUCTION
Thank you for that kind introduction and warm reception.
It is indeed a pleasure for me to be able to address this First Annual Meeting of the
newly constituted Group Two of the Ohio Bankers Association.
One of the usual purposes of inviting a Reserve Bank President to a Bankers
Association meeting is to help bring down the wall between bankers and their regulators. Of
course, given some of the things that I've heard that commercial bankers are saying about
regulators these days, maybe I'd be safer staying on the other side of a wall.
Actually, I do want to help bring down that wall by giving you some of my views on
government regulation in general, and regulation of banks and other financial institutions in
particular.
When I think about the inherited approaches to supervision and regulation of the
financial services industry in this country, I think about what was going on on the other side of
another wall—the Berlin Wall—before it was dismantled in 1989. I once heard an interesting
description of the way the communist system worked. The trouble is, I don't know whether it
is Stalinism or Maoism that is more similar to the U.S. approach to bank regulation. In the
Soviet system under Stalin, Communism meant a very long list of activities that were
prohibited to the average citizen. In contrast, under Mao Tse Tung, Communism meant a
very short list of activities that were permitted to the average citizen.
At other times, I think about the things that regulation does to commercial banks-
especially smaller banks-to promote "safety and soundness" as being like what was once said
about a certain village during the Vietnam war, namely, "we had to destroy the village in
order to save it."
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We use a permission, denial, and instructional approach to regulating depository
institutions. In contrast, the Securities and Exchange Commission uses an information and
disclosure approach to supervision of non-depository institutions. Comparing the results of
those two approaches is very instructive; it is time we started to apply some of what we have
learned.
There are only two ways to distribute what an economy produces: the political system
and the market system. When something is not working as well as desired, there are two
approaches to fixing the problem:
(1) increase the role of government in the economy; or
(2) improve the workings of markets.
It is my view that dissatisfaction with the performance of the financial services sector
of our economy in recent years stems from too much involvement by government, rather than
too little involvement. The gist of my remarks to you this afternoon is that we should be
exploring ways to enhance the incentives and the discipline of market forces, and shrink the
role of the government. I'll include some specific initiatives that we are developing at the
Federal Reserve Bank of Cleveland to make regulation and supervision a little more effective,
a little less burdensome, and a little more helpful.
MARKET SYSTEMS, CENTRAL PLANNING, REGULATION, AND ADAM SMITH
The United States is the most prosperous nation on earth. We have achieved and
maintained that status not because we have more natural resources, not because we have a
more powerful army, not because our children are brighter or our businesses more clever than
elsewhere in the world. We have done so because, more than any other nation in history, we
have relied on market mechanisms, despite their imperfections, rather than on political
decisions, to allocate our productive resources.
Many contend that Germany and Japan — our current rivals for economic
pre-eminence - have managed to close the economic gap through industrial policies and
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managed trade, which we should now imitate. While both of these countries have made
advances, arguably with more government involvement than the United States, I question the
now fashionable conclusion that industrial policy and managed trade are the sources of their
success. No one seriously suggests that the United States should follow industrial policies like
those of Britain and Sweden, or the managed trade policies of the former Soviet bloc. I
suggest, therefore, that the post-war advances in both Germany and Japan have more to do
with the willingness of their people to embrace economic liberalism and to compete vigorously
on a global scale than with their governments' involvement in markets.
Adam Smith, the world's first major writer on economics, long ago pointed out the
benefits of self-regulation and the folly of governmental regulation. His words, written more
than 200 years ago, are still applicable today. "The statesman, who should attempt to direct
private people in what manner they ought to employ their capitals, would not only load
himself with a most unnecessary attention, but assume an authority which could safely be
trusted, not only to no single person, but to no council or senate whatever, and which would
nowhere be so dangerous as in the hands of a man who had folly and presumption enough
to fancy himself fit to exercise it."
Despite Smith's warning, the belief persists in many places that government
involvement in regulating markets is a necessity. Government regulation of an industry is
much like government planning for an economy. It is a very common approach, but it is also
a very inefficient approach.
The current economic plight of the nations that tried the hardest to plan their economies
— the former Soviet Union and the nations of eastern Europe — is dramatic evidence that
planning by a government agency is grossly inferior to the planning that comes about when
each individual and firm is free to make its own plans, and prosper or fail based on the degree
to which they produce something of value to society. Over long periods of time, western
nations have tended to prosper to the extent that they refrain from government regulation and
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planning, that is, refrain from using the force of the state to overrule the plans that individuals
and firms make for themselves.
The fall of the Berlin Wall, in November 1989, has made it possible for all the world
to see just how much superior the market system is to a system in which there is extensive
government regulation of economic activity. Prior to 1945, the eastern sector of Germany was
little different from the western sector. Both used the same language, both had the same
culture and history, both had been depleted by war, and both had similar levels of
infrastructure, industrialization, literacy, and worker skills.
Over the next 45 years, however, one sector relied on central planning and government
control to direct economic activity while the other relied primarily on markets for that task.
The difference in outcomes, of which you are well aware, was much more dramatic than even
free-market advocates had expected.
MARKET FAILURES AND GOVERNMENT FAILURES
The case for relying on private markets rests not on an argument that private markets
function perfectly, but on the proposition that failures within political institutions pose a far
greater threat to our personal freedom and to our economic achievements than the failures of
private markets.
Economists refer to cases where markets don't work perfectly as market failures.
Some people argue that market failures can be corrected by government involvement in the
economy, through regulation and income transfers.
There are many levels on which one can challenge the policy prescription of
government regulation and intervention in the economy. However, their greatest shortcoming
arises from their idyllic view of governments and the political process. They portray
government officials as impartial and omniscient referees that act only in the face of specific
and identifiable market failures to maximize the nation's collective welfare. The government
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then imposes taxes, subsidies, and regulations that correct the particular market failure,
without creating distortions elsewhere in the economy.
These are not realistic assumptions about the nature of democratic processes.
Economists refer to violations of these assumptions as government failures.
Certainly, there are imperfections in markets. But, does anyone seriously believe that
substituting the imperfections of government for the imperfections of markets would make us
better off?
Economic policies implemented by governments inevitably redistribute income.
Consequently, the influence of rival interest groups, not arguments about economic growth or
average standards of living, dominate policy making in elected democracies. When
government gets involved, the issue quickly becomes one of "shares of the pie" rather than
"size of the pie." Regulations and government interventions persist because they confer
substantial financial benefits on certain segments of society. This is why, for example, the
investment banking industry lobbies against any easing of Glass-Steagall restrictions on
underwriting activity by commercial banks, and insurance companies lobby against
commercial bank competition in their business. Many government regulations and restrictions
benefit some at the expense of others, with a net loss to all, because of the induced economic
inefficiencies.
Both the gainers and losers have incentives to organize. When a society demonstrates a
willingness to allocate resources through the political arena, instead of through the market,
individuals are encouraged to reduce their investments in private economic activities and to
increase their investments in political speculation. Through this unfortunate arbitrage, our
nation is eventually made poorer.
THE HIGH COST OF BANK REGULATION
Let me shift now from these broad principles and turn specifically to banking
regulation. The cost of compliance with regulatory requirements includes both the explicit
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costs of meeting regulatory requirements, and the implicit costs imposed by regulatory
prohibitions. Both costs are large, but are often overlooked in the heat of concern about bank
safety. Indeed, it sometimes appears that there is now zero tolerance for losses to the Bank
Insurance Fund, rather than a sense that the costs of losses should be weighed against the costs
of avoiding losses.
In addition to the costs of complying with regulations, there are costs to banks and to
the economy of prohibiting banks from engaging in certain activities and offering certain
products. Those costs are hard to measure, and while no estimates of such costs are available,
they are likely to be substantial. When restrictions on banks cause their balance sheets to have
less product, geographic, and industry diversification, their soundness and profitability are
reduced.
There is a cost to the public of providing to depository institutions the subsidy implicit
in the federal safety net. The safety net is comprised of federal deposit insurance, access to
the Federal Reserve discount window, and Federal Reserve provision of intraday credit
through its operation of the nation's payment system.
This subsidy, and the consequent web of regulations, causes some people to think of
banks differently than they think of most other private firms. Banks have even been likened to
persons on welfare - as long as they are receiving the subsidy implicit in the federal safety
net, they must do what government tells them to do. Representative Henry B. Gonzalez,
Chairman of the House Banking Committee, has said that "When you're on relief, there are
lots of rules. Just ask the poor folks on food stamps." A variant of this view is that banks
should be treated as public utilities. Consequently, some people want to treat the banking
system as an instrument for achieving social and political goals. They see banks as a vehicle
for getting access to financial resources through the political process, rather than through
competition for funds based on the merit of the investment. One example is the call for a
national investment policy that was heard a few years ago. Another is the efforts of
politically-motivated individuals or groups, using leverage provided by the Community
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Reinvestment Act (CRA), to reach agreements with banks to make loans or investments
favored by those groups. Sometimes such efforts result in a less-efficient allocation of scarce
resources. The morally valid objective of the CRA - to assure equal access to credit by all
members of our society - can be impeded when the requirements for complying with the Act
become an instrument for seeking resource redistribution that is not a defensible use of the
police powers of political authorities.
REGULATORY DISTINCTIONS ARE NEEDED
In my view, what is missing in present bank supervision and regulation is a sufficient
distinction between well-capitalized, well-managed institutions and marginally-capitalized,
inadequately-managed institutions. New powers and exemptions from some regulations can be
granted to the strongest institutions, while still achieving the aims of public policy. An
appropriate distinction would take a triage approach, as follows:
1. Banks that are terminally ill should be closed promptly lest they needlessly
absorb scarce examiner and deposit insurance fund resources. The FDICIA (Federal Deposit
Insurance Corporation Improvement Act of 1991) took important steps in this direction with its
prompt corrective action requirement that closes banks whose capital-to-assets ratio falls below
two percent.
2. Banks that clearly are healthy should be exempted from much "safety and
soundness" regulation, lest they needlessly absorb scarce examiner resources, and waste their
own resources complying with regulations that are inappropriate for banks in their condition.
3. The sick, but potentially viable, banks are the ones where supervisory
efforts should be focused, to try to restore them to health and to prevent them from sliding into
the terminally ill category.
Unfortunately, current supervisory policy has regulators treating healthy banks
essentially the same as banks that are sick, but potentially viable.
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SOME PROPOSALS FOR REDUCING REGULATION
Regulations imposed with even the best of intentions entail substantial costs, many of
which are unintended. The costs of complying with regulation constitute a tax on the business
of banking. As with all taxes on business, the true burden is shared by investors in the form
of reduced market valuations of their investment, by employees in the form of lower real
wages, and by customers - in this case in the form of higher interest paid on loans and lower
interest received on savings. Also, whatever natural comparative advantage depository
institutions have in delivering intermediary services is diminished, and businesses and
households suffer a reduced menu of financial services. Indeed, the entire economy is harmed
to the extent that regulation reduces the efficiency of the financial system and therefore the real
growth potential of the economy. Even when regulation is appropriate, its form may matter a
great deal.
Recently, I proposed several specific ways to modify the current regulatory system,
with little or no new legislation, that make greater use of market forces to achieve legitimate
regulatory goals while reducing compliance costs. Harnessing market forces for regulatory
purposes will reduce costs because markets are much more efficient at modifying banks'
behavior than regulators could ever hope to be.
To some people, the concept of market forces regulating an industry sounds like an
oxymoron [like "airline cuisine" or "bureaucratic assistance"]. They ask, "Doesn’t regulation
have to be carried out by a regulator, by a government agency?" Certainly not. Market
forces are very powerful and very efficient regulators - just ask GM, IBM, Sears Roebuck,
and Citicorp.
These proposals provide incentives for every bank to become a member of a group of
banks that are especially well-managed and well-capitalized. This approach creates a process
for reducing the cost of complying with bank regulation both directly, as banks earn their way
into a "quality club" of financial intermediaries, and indirectly, as the need for regulation is
reduced by a decline in the risk to the Bank Insurance Fund and taxpayers.
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If you want the details of the proposals you may contact the Public Affairs Department
(216/579-3079) at the Federal Reserve Bank of Cleveland and ask for a copy of the paper.
The paper is titled "A Market Approach to Banking Regulation," and was presented to the
Cato Institute's Annual Monetary Conference on March 18 of this year.
In recent years, banks have been subjected to a wide array of regulations intended to
achieve a variety of purposes. For example, the Internal Revenue Service requires reports on
interest paid to and received from bank customers to facilitate and encourage compliance with
tax laws; the Treasury Department requires reports of large currency transactions to help
detect illegal activities; and agencies that provide government guarantees on loans require
special documentation for those loans to protect the government's interests. Some regulations
require banks to inform customers of bank practices, some are intended to protect mortgage
applicants and other borrowers, and some seek to foster bank "safety and soundness."
This broad array of regulations can be divided into four categories:
1. Those intended to provide the government with some information about its
citizens;
2. Those intended to lower the costs of information to customers of depository
institutions;
3. Those intended to achieve some social/political goals;
4. Those intended to facilitate maximum long-run sustainable growth.
These proposals concern only that portion of bank regulation that is intended to foster
safety and soundness so as to achieve the highest rate of growth that is sustainable in the long
run. Within that limited scope, the proposals would move the bank regulatory system closer
to the SEC's information and disclosure approach to supervision, which I believe is more
efficient than the permission, denial, and instruction approach to regulation that has been the
norm in banking.
These two regulatory systems are, in essence, competing with each other through the
firms that they affect - banks on the one hand and nonbank financial services firms on the
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other. If the bank regulatory approach burdens banks more than their competitors are
burdened by the SEC approach, after taking into account the benefits that banks get from the
federal safety net, banks will be at a cost disadvantage in offering financial services to
customers. Firms not subject to bank regulation will use their cost advantage to entice
customers away from banks. Thus, bank regulation, generally, will not prevent customers
from obtaining financial services, but will increase the likelihood that those services will be
obtained from nonbank financial services firms. As Fed Governor John LaWare is fond of
saying, "I am sure commercial banking services will always be provided in the United States,
I'm just not sure commercial banks will be allowed to provide those services."
The proliferation of alternatives to banks in recent years suggests the SEC approach is
superior and that a shift of sources is occurring. The increasing availability of bank-like
services from merchant banks, investment banks, mortgage banks, finance companies, mutual
funds, brokerage houses, and insurance companies suggests that the regulated depository
institutions are holding on to a shrinking share of the intermediary services market.
Economists don't lament sourcing shifts caused by differences in the efficiencies of
suppliers, but shifts that result from government-imposed handicaps waste scarce resources.
Therefore, it would be in the public interest if more efficient regulatory methods were adopted
to achieve the legitimate aims of bank regulation, while relying on natural comparative
advantage to determine the outcome among equally-supervised competitors.
SOME PROPOSALS FOR VALUE-ADDED SUPERVISION
In addition to believing that market forces can be used to improve bank regulation, I
believe that the market sector of the economy has much to teach the government and the
Federal Reserve about how to manage their operations. Concepts such as total quality
management (TQM) are applicable to all organizations, whether educational, business,
charitable, or government.
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At the Cleveland Fed, for several years now we have been rethinking what we do, and
emulating the private sector by striving to lower our costs while improving our quality. Over
the last five years we have continuously lowered the unit cost of our products and services so
that, in the second quarter of 1993, we were the lowest cost producer of financial services
among the 12 Federal Reserve Banks. Reinventing government may be a new buzzword
inside the Washington Beltway, but it is nothing new for us.
In addition to lowering the cost of our financial services we are also striving to
improve the way that we conduct the bank supervision side of our organization. Specifically,
our Bank Supervision and Regulation Department is in the process of developing a "value-
added" approach to our bank supervision activities. By adding value, we mean making the
process simpler, less burdensome, more customer-friendly, and more productive. It is my
firm view that if the U.S. Congress had not decided almost 80 years ago to create the Federal
Reserve Banks, the commercial banks would have had an interest in creating such a network
for self-regulation, as well as payments settlement and so on. At the Cleveland Fed, we are
working to institute new procedures and changes in attitudes that are consistent with the view
that the banks that we supervise are our clients, not our captives.
For example, most businesses that are customer driven have 1-800 numbers that
customers can call when they have questions or complaints. We should too. Most businesses
that are customer driven have procedures to find out what their customers want and have
procedures for remembering what their customers want. We should too. Most businesses that
are customer driven have a routine method of ascertaining customer satisfaction and dealing
with complaints. We should too.
I want to use the time remaining to me to sketch out six specific ideas that we are
exploring for implementing this change in our approach to the business of supervising banks.
We at the Fed would like to have your reactions and suggestions to these ideas.
1. Institute a toll-free 1-800 Regulatory Assistance Line for bankers to use when
telephoning for regulatory assistance.
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2. Improve regulatory assistance by:
A. Having a staff member instead of a machine answer the 1-800 regulatory
assistance line.
B. Direct the inquiry to an appropriate and available person.
C. Respond promptly, and definitely within the same day.
D. Confirm the substance of the telephone response promptly in writing.
3. Offer a half-day Regulatory Seminar every four months. These would be held at
locations around the District, and would be geared towards interpreting regulations and giving
bankers the background necessary to judge what areas should be emphasized for their
institution.
4. Establish a system for Examination/Inspection Quality Assessments. This needs
to be accomplished in a way that does not give the bank CEO another form to fill out, and
does not raise the prospect of retribution by the examiner the next time around. What we are
considering is to have the Fed officer responsible for supervision of the institution telephone or
visit the institution's CEO a few months after the examination has been completed. The
conversation would concentrate on the supervisory process and professionalism, not on
personalities. The Fed would seek to learn what areas of the inspection were overemphasized
and which underemphasized, how the inspection/examination could have been improved, and
whether the findings were communicated clearly and consistently.
5. Make Automated Training Materials available to banks for their officers and
personnel. A number of computerized programmed learning modules are now used for
training examiners in complicated regulatory topics such as the Bank Secrecy Act, Regulation
O, and Section 23A. These could be made available, at cost, on diskettes for banks to use at
their own sites.
6. Institute Banker-Examiner Exchanges in which examiners without banking
experience would work for a period at a commercial bank. Similarly, selected commercial
bank personnel would be in-residence at the Fed for some period to obtain training in
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regulatory issues and/or to be a resource to assist in the training of examiners. We anticipate
that these exchanges could be mutually rewarding.
As I said when I began this list, we at the Fed would welcome your input on any aspect
of this program, or the suggestion of additional steps that we might take to improve the quality
of our supervisory efforts. Our goal is for supervision to be beneficial to banks, not
burdensome. A strong and healthy commercial banking industry is essential to the prosperity
of any nation. I don't know whether "What is good for General Motors is good for America,"
but, I do know that what is good for banking is essential for America.
CONCLUSION
I want to conclude this presentation on a note of realistic optimism. I know that the
image of the bank deregulation movement is that there is no movement, that nothing is
happening, and that Washington is in perpetual gridlock on the issue. Nevertheless, some
creative solutions are being developed here in the Fourth Federal Reserve District.
Paraphrasing the environmentalists, while we are thinking globally we are acting locally. We
at the Federal Reserve Bank of Cleveland are committed to doing what we can to improve
bank regulation and supervision. I hope you will leave this meeting with some sense of
optimism, perhaps even enthusiasm, that while there may be gridlock in Washington, there is
much that we can do here in Ohio to improve the lot of the banking industry. Let's focus on
what we can do, working together, rather than on what others are not doing.
Cite this document
APA
Jerry L. Jordan (1993, September 14). Regional President Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/regional_speeche_19930915_jerry_l_jordan
BibTeX
@misc{wtfs_regional_speeche_19930915_jerry_l_jordan,
author = {Jerry L. Jordan},
title = {Regional President Speech},
year = {1993},
month = {Sep},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/regional_speeche_19930915_jerry_l_jordan},
note = {Retrieved via When the Fed Speaks corpus}
}