speeches · November 5, 1985
Regional President Speech
Robert P. Forrestal · President
EXPANDING FINANCIAL SERVICES
Remarks of Robert P. Forrestal, President
Federal Reserve Bank of Atlanta
Atlanta Insurance Day V
November 6, 1985
I am honored to be with you today to lead off your annual program on
developments in the insurance industry. Like many of you, I am sometimes surprised to
find the industry in which I have spent most of my professional life to be undergoing such
rapid change, especially since this industry has long had a reputation, well-deserved or
not, for conservatism and stability. My comments this morning will focus on the major
developments taking place in the industry and why I find these changes, on the whole,
t beneficial.
Major Changes
Amidst all the individual changes that have been taking place in financial services,
three broad areas of innovation stand out: declining institutional segmentation,
increased geographic competition, and accelerating product expansion. In many respects,
these changes are most apparent in the banking and thrift segments of the industry, but
the patterns apply as well to insurance companies and other providers of financial
services.
One of the most striking changes involves the breakdown of old institutional
constraints and, ultimately, distinctions. Not many years ago a savings and loan, for
example, was patently distinct from other financial institutions. It could not offer
checking accounts or any near substitute. Neither could credit unions. Lending activity
of thrifts was limited essentially to household mortgages. Commercial lending was off-
limits to S<5cLs and was reserved instead for commercial bankers. By the same token,
commercial banks were precluded from all aspects of investment banking.
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In contrast, today's S&Ls are allowed to invest part of their asset portfolio in
commercial loans. They can also offer checking accounts, and credit unions can do the
same under the rubric of share drafts. Commercial banks are offering a growing number
of brokerage services. Over a decade ago nonbanking financial institutions such as
Merrill Lynch and Dreyfus began moving into what was once the exclusive bailiwick of
depository institutions. Even nonfinancial companies, such as Sears and the finance
company subsidiaries of GM, GE, and other manufacturers, have played an increasing role
in the line of commerce that was once the exclusive domain of banks. Such companies
have expanded beyond their traditional roles of financing the products of their parents
and are competing more and more in markets once dominated by commercial banks.
. In the insurance industry, we are seeing more companies move into real estate
development, particularly by taking equity positions in some projects. In addition, at
least one major insurance company has acquired an investment brokerage house, while a
large investment firm has taken over an insurance company. Another insurance
corporation sought to purchase a failing savings and loan institution, but the request was
turned down by state authorities. Some insurance companies are offering IRAs. Sears
has not only been making its presence felt in traditional banking markets. It is also
moving toward providing a broad package of financial services that include insurance as
well as brokerage of securities, real estate, and most recently its own bank credit card.
Many banks have asked that it be permissible for them to offer insurance, and there is
some evidence that such banking and insurance combinations would lower the risks and
^earnings variability of both type of businesses. •
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Another dramatic development in financial services is the increase in geographic
competition we have seen in the last few years. Not long ago most depository
institutions were restricted to local or at most state markets. Many of these restrictions
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date back to the Depression. Recently, though, interstate banking has been spreading
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rapidly. By the end of this year we will find banks from about one-third of the states
operating deposit-taking offices in at least 40 states. What’s more, individual states have
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adopted laws that allow out-of-state banks to operate within their borders, further
weakening geographic limitations. In all, about half the states have approved laws of this
type, and over one-fifth have adopted regional reciprocal interstate banking laws. The
latter are concentrated primarily in New England and the Southeast. The geographic
expansion of savings and loans has advanced even farther. S<3cLs have had the authority
to expand within their states and across state lines for several years.
It’s not only banks and thrifts that are expanding geographically. Through a
variety of strategems—including such devices as loan production offices, bank holding
company subsidiaries, and the so-called ’’nonbank banks" and ’’nonthrift thrifts"—firms
ranging from banks and S&Ls to supermarkets and general merchandisers are offering a
mixture of financial services through offices scattered from the Atlantic to the Pacific.
If we count the number of offices of foreign banks, Edge Act corporations, loan
production offices, and other nonbanking subsidiaries of banks and bank holding
companies as well as grandfathered interstate banking offices that are operating across
state lines, the number of interstate offices offering various types of banking services
totals almost 8,000! When you compare this figure to the number of commercial banks in
the United States—a total of 15,000 with 55,000 offices engaged in full-service banking,
you can see that we have an enormous amount of interstate banking already. If you
consider the various nonbank and nonthrift companies, you could say that nationwide
banking is already here.
Although product innovation has been somewhat less dramatic than the breaking
down of geographic and institutional barriers, in part because formal deregulation has not
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progressed as far, no one can deny that the array of products and services being offered
in today’s financial services industry is expanding at an amazing rate. Banks and thrifts
have the money market deposit account and the Super NOW account with which to
compete against money market funds, and they have had some success in drawing back
deposits formerly lost to nonbanking financial institutions. Through some new powers
they have been able to provide customers with a wider variety of services. Indeed, a
myriad of new financial products are available to both the corporate and the individual
consumer. These range from automated tellers that give more flexible access to basic
financial services, such as making deposits and obtaining cash, to discount brokerage
services. In order to deal with the competition that whole life policies in particular have
been facing from group insurance, pension plans, and IRAs, life insurance companies have
developed new, more diversified products that offer more investment features.
Why Have These Changes Occurred?
Why have these change been taking place? What led to the dismantling of the
highly segmented and regulated financial system that prevailed since the 1930s? Perhaps
we should ask the question another way: why did it take so long for market forces to
penetrate the financial services industry? When we look at it from this point of view, it
becomes easier to understand why the arrangements that were created largely in the
context of the Great Depression showed such longevity. Given the stable economic
environment that prevailed during much of this period, it's not surprising that financial
institutions did not chafe at their regulatory limits. After all, each type of institution
enjoyed shelter from competition by virtue of this strict market segmentation. For
instance, despite the restrictions faced by S&Ls on checking accounts and commercial
loans, thrifts enjoyed a legally entrenched advantage over banks in the amount of
interest they could pay on certain depository accounts. Interest rate ceilings sheltered
banks as well from competition that might have arisen from non-depository institutions.
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During this lengthy period of protective regulation, banks and thrifts were almost
guaranteed a profitable operation as long as they complied with regulations, kept their
books accurately, and offered a reasonable level of service to their customers.
This comfortable state of affairs began to disintegrate in the 1970s as the result
of three fundamental forces—inflation, technology, and competition, with its attendant
pressures for deregulation. Market forces and inflation deserve much of the credit—or
blame, depending on your perspective. The acceleration of inflation in the 1970s began
to make traditional savings accounts, with their interest rate ceilings, look less appealing
to depositors. Who could get excited about earning 5 1/2 percent when inflation was
shrinking the buying power of deposits faster than the payment of interest increased
their nominal value? Investors sought and found opportunities to earn more. Some
unregulated and quite innovative businesses recognized the opportunity and conceived the
money market fund.
Since those outside businesses were free of the regulations limiting banks and
thrift institutions, they could offer depositors market rates of interest on funds placed
with them. The result was inevitable: investors searching for more lucrative returns
began to remove their deposits from depository institutions and to swell those money
market funds. The fence that once seemed to shelter the regulated depositories quickly
began to look more like a prison wall. Banks, savings and loans, and credit unions could
not win at their own game. These competitive problems faced by traditional financial
institutions generated momentum for the drive to liberalize government regulations.
Many regulatory restrictions have been eliminated. Today, the deregulation of interest
rates on deposits is virtually complete. Only passbook savings accounts, NOW accounts,
and of course, demand deposits are limited by interest ceilings. Ceilings on all interest
earning accounts will be eliminated on or before March 31, 1986.
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Market forces are also generating pressures toward interstate banking. Some of
the advances here have been made through the legislative process, particularly at the
state level, which I have described. In addition, however, some of the latest proliferation
of interstate banking offices has occurred as a result of a Congressional loophole—the
4(c)8 clause of the Bank Holding Company Act, defining a bank as an institution that
accepts deposits and makes commercial loans. As could be expected, some financial
corporations interpreted that clause to mean that subsidiaries which engage in one, but
not both, of these two functions could legally offer such services across state lines. This
either/or interpretation gave rise to the term "nonbank bank,” with which you're all now
quite familiar.
At the same time that deteriorating legal barriers and intensifying competitive
pressures have been transforming the financial services industry in dramatic ways, a
technological revolution has been taking place in our payments system and, thereby,
contributed significantly to changes in the nature of financial services. ATMs and other
computerized services put customers and financial institutions in touch more quickly
without the personnel and capital expense of bricks-and-mortar branches. Thus, the
physical branch system of banks and S<3cLs, one of their unique features, has become less
significant. Moreover, banks’ direct access to the payments clearing mechanism has lost
some of its importance. Although checks and cash will remain important into the
foreseeable future, paperless transactions involving wire transfers and automated
clearinghouses are growing far more rapidly. Networks linking automated teller
machines are offering consumers unprecedented convenience. For example, travelers a
thousand miles from home can withdraw or borrow cash after regular business hours.
When you stop to think of it you cannot help but be amazed by the sweeping changes that
have taken place. Those ahead may be still more amazing.
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Assessment of Changes in Financial Services
As I mentioned at the outset, I feel that the changes that have been and are
continuing to take place are for the most part beneficial. I am keenly aware of problems
that some people associate with the less regulated, more competitive nature of today's
financial services industry. In the last two years the number of bank failures has
increased sharply, from about four per year in the sixties and about eight per year in the
seventies to 48 in 1983 and 79 last year. These failures occurred at FDIC-insured
commercial banks. Last year one of the nation’s largest banks virtually failed, and
earlier this year problems with S&Ls in Ohio and Maryland alarmed depositors and
financial markets here and abroad. Moreover, we have also witnessed several regulatory
breaches by major banks and investment houses. Such acts have the potential to
undermine the faith and confidence in our financial institutions that is so critical to the
smooth functioning and continued stability of the financial system, as a whole.
Another area of concern is the move of some thrift institutions into real estate
development. The implications of extensive real estate development activities by
thrifts, already permitted by some states, is especially worrisome. Actually, we probably
need closer and better supervision of current activities in view of the increased powers
granted thrifts and the far greater complexity of today’s financial services. In my view,
this sort of product expansion has troubling implications for a segment of the financial
services industry that is already beset by serious problems and challenges.
It’s not just thrifts that I feel should be subject to such intensified supervision.
Many banks and bank holding companies are in need of this too. Recognizing this need,
the Federal Reserve System is now upgrading of its supervision and regulation
capabilities. The thrust of this effort is to provide more frequent and more in-depth
supervision of large and troubled institutions. This effort will entail the addition of staff
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and changes in procedures to provide greater focus on areas such as liquidity and cash
flow. We also hope to achieve better results by placing greater emphasis on
communications of examination findings to the Boards of Directors of concerned
institutions. In this way, those ultimately responsible for a financial institution’s
financial health should be more aware of underlying factors and better able to see that
appropriate actions are taken.
On the question of new powers generally, I believe there needs to be serious
consideration of the risks involved even though it is likely that financial institutions of
all kinds will steadily broaden the services they offer. In particular, I believe that
Congress should close the nonbank bank and nonthrift thrift loopholes and provide a
comprehensive statutory framework for interstate banking. Such legislation, if
sufficiently comprehensive, would reestablish the historical barrier that existed between
finance and commerce without rolling back many of the advantages to the consumer and
the economy in general that have occurred as the result of deregulation. Although I am a
firm believer in deregulation in financial services, I believe that this barrier is one that
needs to be kept in good repair in view of the critical role of finance in the functioning
of any economy and the special safety net that has been constructed over the years for
various segments of the financial services industry because of this key economic role.
Clearly, these advantages and safeguards were never intended for the vast majority of
commercial enterprises, yet the stability of our economic system would be jeopardized
by removing them from the financial sector.
Despite these caveats, I feel these changes have been and will continue to be good
for the economy and for the consumer. Consumers are benefiting from a wider array of
services, and we have far more options for earning income on both our savings and the
funds to which we need ready access. Generally, increased competitive should put
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downward pressures on the cost of financial services. The trend toward interstate
banking is fostering the flow of capital to its most productive and profitable use in
markets that are freer of artificial geographic and institutional barriers.
Outlook and Implications
As I see it, there is every reason to expect that the rapid pace of change and
expansion in the financial services industry will continue into the foreseeable future. I
doubt if we will see any significant retrenchment in the direction of re-regulation. It's
true that we may experience some changes in the regulatory environment to ensure the
continuing soundness of our financial system. Increases in bank capital ratios have
already been enacted. We may also see a change in deposit insurance. In addition, we
are seeing the termination of state-based insurance systems. Recent events have
dramatized the fact that such systems are not truly workable over the long run.
Notwithstanding the probability of some regulatory reform, in my opinion, the
major thrust will be toward further deregulation. Within five to seven years I feel banks
will be able to operate across state lines nationwide. Laws and regulations, no matter
how well thought out, are proving to be flimsy indeed when pitted against market forces
that push money flows into their most profitable uses. External competition will
continue from Sears, Kroger, and other nonfinancial companies as well as from foreign
institutions. It seems likely that the competition among banks, thrifts, and even
insurance companies will continue to intensify, and the probability of further integration
of financial services among such institutions is not remote, although this trend is unlikely
to spell the disappearance of small institutions.
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Conclusion
Let me conclude where I began. I am excited to be a part of today's rapidly
changing and expanding financial services industry. Although change itself can often be
intimidating, I am confident that those individuals and organizations that face this
challenge positively will find ways to prosper. In the process, our economy is certain to
benefit from the more efficient and flexible financial system that is developing.
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Cite this document
APA
Robert P. Forrestal (1985, November 5). Regional President Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/regional_speeche_19851106_robert_p_forrestal
BibTeX
@misc{wtfs_regional_speeche_19851106_robert_p_forrestal,
author = {Robert P. Forrestal},
title = {Regional President Speech},
year = {1985},
month = {Nov},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/regional_speeche_19851106_robert_p_forrestal},
note = {Retrieved via When the Fed Speaks corpus}
}