speeches · January 12, 1977
Regional President Speech
J. Roger Guffey · President
AN OVERVIEW OF THE KANSAS CITY ECONOMY
Remarks of
Roger Guffey
President, Federal Reserve Bank of Kansas City
Delivered January 13, 1977
As part of the Pembroke-Country Day School
Mini-Course in Kansas City History
AN OVERVIEW OF THE KANSAS CI'IY ECONOMY
I. INTRODUCTION
In this, the next-to-last session of your short course, our topic is the economy
of Kansas City today. We will be considering just what those factors are that justify
Kansas City's existence as a center of economic activity. But I want to do more than
explain why Kansas City is still here, for Kansas City does not just exist. It thrives
in exceptipnally good health in comparison with most other cities. In my remarks,
therefore, I will emphasize the importance of the Kansas City people, as leaders,
managers, and productive workers, in making the most of the metropolitan area's
economy.
In a nutshell, then, I am going to be talking about:
A. Kansas City's resource base, and
B. What we have done with it.
II. FROM THE RESOURCE BASE TO THE ECONOMIC BASE
A. Early History
Economic geography best explains our city's origin, as your lessons
in the history of Kansas City have made clear. Let me review that economic
history a bit. As you recall, location was the key to the founding of Kansas
City. But it takes people to develop any resource, and it took individuals with
keen senses for current and future business to put Kansas City's location to
advantage.
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In general, one can say that, when the resources of a particular region are
producing something that brings in dollars from outside that region, the resource
base has been converted into an economic base. For example, a region may contain
rich deposits of coal as part of its resource base. But only when this coal is mined
and sold outside the region does "coal mining" become part of that region's economic
base.
Kansas City's location was its original resource base, developed into an
economic base by those who saw in this location a prime opportunity for selling
services to outsiders. At the beginning, these services were those of the fur trader
and river boater. Trading and transportation services were further developed into
Kansas City's economic base as pioneers used this furthest-west river port as an
outfitting post before journeying over land. With the coming of the railroads and
agricultural development of the surrounding region, Kansas City's role as a center
of commerce; with emphasis on points west, continued. The development of the
extractive industries west of here also was responsible for encouraging flows of
goods and services through Kansas City. Service to the region remained the key
source of dollars from the outside-the economic base of Kansas City.
I want to stress this point: Kansas City's economic base, historically, has
been in service activities tied to regional economic development and activity. Over
the years, money has flowed into Kansas City because of its ability to provide trans
portation, distribution, communication, finance, trade, and other services to the
region. Thus, the economic base of Kansas City, and therefore the Kansas City
economy, is closely tied to the economic base of the region it serves. This regional
character of the Kansas City economy is very apparent to those of us who lead regional
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operations. The Federal Reserve Bank of Kansas City, for example, serves seven
states.
Now, what about the role that people played in the development of Kansas City
as a center of commerce? You have heard about some individual contributions, and
have read about others. I do not have time to review any more early economic his
tory, but suffice it to say that Kansas City did not just "spring up." It took leader
ship, hard work, and not a little political finagling at times to develop the locational
advantages of this place in early years.
I have emphasized the historical importance of the service industries in Kansas
City's economic history. But the Kansas City metropolitan area, as it is presently
defined, also included some goods-producing activities in its economic base in early
years. Most of us now live on what was once farmland. Much of the produce of this
farmland was sold through Kansas City outlets to outsiders, and thus agriculture was
once an important direct contributor to the economic base of what is now considered
greater Kansas City.
B. Recent History
Food processing has been extremely important to Kansas City's economy over
the years, as Mr. Sosland has explained. Meat and cereal industries grew up around
the flows of livestock and grain. The pac-kers and millers added their contributions
to the economic base of Kansas City, and the flows of dollars from the outside grew.
Although the food processing industries are not properly considered service indus
tries, they too had regional ties because of their agricultural basis.
With the passage of time, agricultural business prospered along with regional
agriculture. And, as the Kansas City economy matured, manufacturing firms of
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many types chose Kansas City as home. This has served to broaden the economic
base of Kansas City, providing it with diversified sources of outside dollars, and,
therefore, more economic stability.
Did manufacturers choose to locate in Kansas City by chance? Hardly. Again,
I return to my pOints about Kansas City leadership and the productivity of Kansas City
workers. Vigorous promotion by the business and civic leaders of Kansas City were
largely responsible for bringing manufacturers here. These manufacturers were
told about the locational advantages, to be sure. But they also learned of the avail
ability of 'hard-working people with the work ethic of the Midwestern farmer. Indeed,
enormous advances in agricultural productivity did free up a whole generation of
farm-born youth who came to Kansas City and other cities, eager to work.
The Kansas City leaders did not stop with encouraging manufacturers to settle
here. They went after the convention business, too. The national political convention
history of Kansas City goes back 76 years. Early on, the business and civic leaders
of Kansas City recognized the dollar of the tourist and conventioneer as important.
C. Today's Economic Base
Location continues to be the single most important natural resource to Kansas
City. Unlike the mining town that becomes a ghost town when the vein runs out,
Kansas City has grown as its developers have carefully put its inexhaustible mother
lode of location to use.
The economic base is still heavily in transportation, distribution, and trade
activities. Water transportation is still important, but Kansas City is also a hub
for truck, rail, and air transportation. Agricultural business continues to help drive
the Kansas City economy. But so, too, does the manufacture of autos, steel products,
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appliances. drugs. chemicals. envelopes. and so on. Goods and services produced
in or channeled through Kansas City are marketed internationally. People choose
Kansas City as a place to transact business and a place to visit. The Federal and
state governments maintain large offices in the city.
In summary to this point. Kansas City's sources of outside dollars are many
and varied. This diversified economic base. with the regional ties. usually has
meant insulation from the peaks and valleys of the national business cycle. although
this last recession happened to hit just about every one of our basic industries pretty
..
hard. In particular. and somewhat unusual. a marked decline in farm income. and
therefore agribusiness. coincided with the fall in demand for autos. air travel. and
other goods and services that make up the economic base of Kansas City. Even so.
we weathered the most severe recession since the '30's in good shape. with the local
economy rebounding faster than that of the nation as a whole.
Without its economic base. Kansas City would be empty. Yet. the economic
base is the source of less than half the economic activity in the city. and in many
respects, the bigger half is the more interesting, and it is to it that I now turn.
III. FROM THE ECONOMIC BASE TO THE ECONOMY
The economic base of a city is said to be its source of primary income. All
remaining income generated within a local economy depends on the spending and
respending of this primary income. This remaining income or economic activity is
sometimes called "secondary," but it is by no means secondary in importance to the
citizens. Nonbasic economic activity includes. for example, medical services that
none of us would want to do without. Kansas City is unique in many respects. but
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what really sets it apart from other cities is in its attention to the nonbasic economy.
And it is here where leadership becomes such an important factor. I will give a
few examples, some, by now, familiar to you from earlier classes, so I will be
brief:
A. Parks and Boulevards
It is easy to forget to mention the importance of open spaces and natural settings
to a city's character. It is easier still to forget that this space is not free-it costs
money to build and to maintain. There is also a cost in the form of foregone oppor
tunities associated with preventing open space from being developed into business,
industrial, or residential uses. Superficially, it might seem that the city would be
better off using park and boulevard space for "income-producing" property. But it's
this kind of superficial reasoning that has resulted in the ugly cities of our country.
Fortunately, Kansas City leaders of far vision made these commitments of resources
for recreation and beautification, and the Kansas City people have stood by their
decisions.
B. Retail Sales and Residential Construction
You have visited the J. C. Nichols Company, and you know the Country Club
Plaza was the Country's first shopping center. Thinking this big and seeing such a
thought to fruition was a remarkable achievement.
C. Arts and Sciences; Education
One might not think of museums, art galleries, libraries, and schools as
economic activities. But they are, of course, for they employ people and use other
resources. They are part of the nonbasic economic activity of the city. Nonbasic,
yes, but so important in making the city what it is. While our bus iness and civic
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leaders have done much in this category, I cannot resist saying that I wish they had
done more, most especially in building a university of international standing. But
that work is still to be done.
D. In recent years, the Sports Stadia, the Kansas City International
Airport, and Crown Center, to name just three.
To be sure, the leaders who developed the plans for these projects had outside
dollars partly in mind. But that was not the only consideration. It might be trite to
emphasize'. the liveability of our city, but it's worth remembering that it could have
been otherwise.
Other cities, such as Detroit, Cleveland, and Los Angeles, have their eco
nomic bases, of course. And other cities have grown faster than Kansas City in
recent years. While Kansas City has its problems, its relatively stable economy
has held it in good stead and it has grown in a more balanced manner than might
have been possible otherwise.
I am biased, of course, but I think that Kansas City spirit and Kansas City
pride are the major creasons why Kansas City is a nice place to live, not just a
centrally located city where one can scratch out an existence, no matter what it
amounts to in dollars.
I may be biased, but we have ample evidence of the attractiveness of our city
to businesses and professionals. Just recently, for example, the Research Division
of the Federal Reserve B2nk of Kansas City hired two economists: one who chose
our city over his New York City home, and the other who chose Kansas City over
his Los Angeles home. This despite the fact that they could have made more money
at home-and that's the point: you have to pay people more to put up with the
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disadvantages of places less desirable than Kansas City.
As a final example, a company recently moved here from Newark, New Jersey.
They were amazed with their gains in productivity, thanks to the more industrious
Midwestern worker. So they actually made money by moving to a better place to
live-Kansas City.
All of this ties in with the resource base that Kansa s City enjoyed, and what
our leaders and workers have done with it. Because, wheri it comes to resource
economic .. s, it isn't what you see that is what you get, but what you do with what you
have.
IV. KANSAS CITY'S ECONOMY IN THE FUTURE
I know that it will be Mr. Hockaday's task to outline Kansas City's future, but
without an economic basis for this future, there will not be any. So, I want to spend
just a minute or two on the longer run economic outlook for our city.
It is, in a couple of words, very bright. This seems to be a good week to talk
about energy, and Kansas City's role as a provider of services to energy-producing
pOints west is a very likely prospect for growth. Our central location and abundant
supply of water and energy (except natural gas this week) will continue to attract
industry, which needs both. The same services that are now strong seem likely to
grow stronger, perhaps especially financial services, where a real technical change
(EFT) is underway. As the breadbasket of the country and the world, the region's
agricultural business is going to get even better. We have just begun to realize our
tremendous comparative advantage in agricultural production. As a place to visit,
we are getting even better.
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Surprisingly, Kansas City's advantages are not known to all. Those of you
who leave here, temporarily I trust, for college or career beginnings can serve
as Kansas City ambassadors. I am not worried that you will do so, for if you have
seen the rest of the world, you know-all things considered-how good we have it
here in Kansas City.
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Table 1
KANSAS CITY PRODUCTION OR NONSUPERVISORY WORKERS
ON NONAGRICUL TVRAL PAYROLLS, BY BROAD INDUSTRIAL CLASSIFICATIONS,
1958, PEAK YEAR SINCE 1958, AND 1974
Number of Employees in Thousands
Type of Industry
1958 (Peak Year) 1974
Total nonagricultural employment 370.8 549. 6 (1973) 546.5
Mining 0.8 0.9(1959) 0.6
Contract construction 22.8 27.5 (1972) 24.5
0-
Manufacturing 99.4 131.8 (1969) 116.2
1 Durable goods 51.5 77.8 (1969) 67.0
D -:
Nondurable goods 47.9 54.3 (1967) 49.2
,. Transportation and public utilities 41.5 51.8 (1974) 51.8
1'0 I Wholesale and retail trade 94.0 138.5 (1973) 138.0
Wholesale trade 33.5 44.2 (1974) 44.2
Retail trade 60.5 95. 1 (1973) 93.8
~ Finance, insurance, and real estate 24.6 36.4 (1974) 36.4
1 0 , Services 46. 7 99.0(1974) 99.0
"... Government 41.0 80.0 (1974) 80.0
f
b
Federal government n. a. 24.0 (1971) 22.6
State and local government n. a. 57.4(1974) 57.4
I
NOTES: See notes (a) and (b) to Table 2.
SOURCE: See source to Table 2.
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Table 2
KANSAS CITY PRODUCTION OR NONSUPERVISORY WORKERS
IN MANUFACTURING INDUSTRIES, BY INDUSTRY,
1958, PEAK YEAR SINCE 1958, AND.1974
Number of Employees in Thousands
Type of Manufacturer
1958 (Peak Year) 1974
Total manufacturing employment 99.4 131.8 (1969) 116.2
Durable goods manufacturing 51.5 77.8 (1969) 67.0
Lumber and furniture 3.1 3.3 (1959) 2.4
Stone, clay, and glass products 3.7 5.2 (1966) 4.9
Primary metal industries 6.1 6.2 (1969) 6. 1
Fabricated metal products 7.2 9.4 (1968) 7.5
Machinery, except electrical 4.6 11.2 (1967) 10.0
Electrical equipment and supplies 3.4 20.3 (1970) 18.4
Transportation equipment 12.4 15.4 (1968) 12.0
Motor vehicles and equipment 1l.9 14.6(1968) 11.6
Nondurable goods 47.9 54.3 (1967) 49.2
Food and kindred products 16.9 17.5(1961) 10.8
Meat products 5.7 6.2(1960) 1.6
Apparel and textile products 7.4 7.4 (1958) 5.3
Paper and allied products 4.1 5.4(1968) 4.9
Printing and publishing 9.7 15.8(1973) 15.5
Chemicals and allied products 5.1 9.8(1969) 6.7
Petroleum and coal products 2. 7 2. 7 (1958) 2.0
NOTES:
(a) The 1973 and 1974 figures cover Cass, Clay, Jackson, Platte, and Ray
Counties, Missouri; Johnson and Wyandotte, Kansas. Earlier figures
cover fewer counties, but the changes are still indicative of employment
trends in the area.
(b) In general, employment peaks in 1973 and 1974 are indicative of indus
tries with growing employment (1974 was partly a recession year).
Industries that peaked earlier are probably either stable or declining
employment industries. Declining employment is not necessarily indica
tive of declining production, however, especially in goods-producing
industries where productivity has risen markedly.
SOURCE: U. S. Department of Labor, Employment and Earnings, States and Areas,
1939-74, pp. 395-397.
Cite this document
APA
J. Roger Guffey (1977, January 12). Regional President Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/regional_speeche_19770113_j_roger_guffey
BibTeX
@misc{wtfs_regional_speeche_19770113_j_roger_guffey,
author = {J. Roger Guffey},
title = {Regional President Speech},
year = {1977},
month = {Jan},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/regional_speeche_19770113_j_roger_guffey},
note = {Retrieved via When the Fed Speaks corpus}
}