speeches · May 11, 1976
Regional President Speech
J. Roger Guffey · President
FOR RELEASE
11:00 A. M. ,
WEDNESDAY,
MAY 12.
MANAGING THE CHANGE IN BANKING
Remarks by
Roger Guffey
President, Federal Reserve funk of Kansas City
Annual Convention
Oklahoma Bankers Association
Oklahoma City, Oklahoma
May 12, 1976
It is a real pleasure for me to join you here in Oklahoma City for the annual con
vention of the Oklahoma Bankers Association. This meeting is particularly enjoyable for
me because it is among the first state association conventions I've attended since becoming
president of the Federal Reserve Bank of Kansas City on March 1. Let me assure you that
this gathering is just one of many I plan to attend here in Oklahoma and throughout the Tenth
Federal Reserve District in coming years. I'll be meeting this way with bankers as often
as possible because I firmly believe that we at the Federal Reserve should strive to improve
our communication with all segments of the banking and business community-not only to con
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vey our ideas on various policy issues, but to seek your opinions and advice on matters we
may be considering at the moment.
Getting together this way to discuss and clarify the critical issues affecting banking
is an important tradition for Oklahoma bankers. And this year, your concerns appear to be
even more significant, given the environment of constant change in which you are operating.
We all recognize that change is a powerful force in all facets of our personal and professional
lives. The phenomenon of change affects every decision we make. Intelligent acceptance of
change often is the key to successful integration of worthwhile new elements into our exist
ence. Banking has certainly not been exempt from change, nor are bankers necessarily
devoted to the status quo. For many bankers, change is the onset of opportunity.
The most obvious areas of change affecting financial institutions today are related to
the rapidly evolving electronic funds transfer technology and the associated competitive results.
Two events have spurred this far-reaching and, as yet, not fully understood medium of finan
cial exchange. One event, of course, is the dramatic improvement in computer-based sys
terns and their capabilities. The other, and equally important perhaps, is recognition by
bankers of the market potential in expanded EFT systems, which translate into further oppor
tunities to improve public access to banking services. In any case, many of you now discuss
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matters of EFT, ATM's, CBCT's, and POS as readily as you talk about lending policy or
investment strategy. Electronic banking is here and many of you already are working on plans
to utilize the new technology for expanded services for your customers and perhaps even pene
tration into untapped markets.
At the Federal Reserve Bank of Kansas City, we've been interested to note that many
EFT-related developments have originated and are continuing to occur here in the Tenth
District-the heartland of America. And you Oklahomans have been right in the forefront of
innovation. "Not only that, the legislation you considered, developed, and passed this year
demonstrates what I call managed change. In this case, managed change meant a balancing
of technological, regulatory, and legislative forces in a manner which provides a potential
long-term benefit to the Oklahoma public.
The new Oklahoma law allowing banks to establish remote EFT facilities anywhere in
the state is an excellent example, I believe, of orderly change brought about in response to
market developments and regulatory and legislative decisions. Of course, Oklahoma bankers
had been considering EFT matters for some time, so you were well prepared for the deliber
ations on the new legislation. I believe that you are to be commended for producing a law
which is equitable, relatively free of regulatory hassle, yet which has achieved the objectives
of both bankers and legislators by permitting expanded customer services while maintaining
the essential features of the unit banking concept. This change in your environment was managed,
in the best meaning of the term.
As Oklahoma banks and consumers reap the advantages of this marriage of technology
and market opportunity, as new services come on line for your customers, other fundamental
issues will arise, issues which will put to the test your process of orderly response to change.
For example, under regulations now in place, the demise of demand deposits as we know
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them may well occur with increasing speed. With electronic access to their various accounts
with you, consumers may well take advantage of the opportunity to transfer funds frequently
even several times daily-from their savings to their demand accounts for bill paying purposes.
In the long run, this development might really mean that you will be paying interest on what are
essentially demand accounts. Won't that mean a higher cost of funds for you? How will you
continue to offer the same level of service for your customers at the same price? Who will
pay your increased cost of doing business? At the heart of the matter, of course, is the ques
tion of what~will happen to your earnings, particularly during the transition to electronic
technology, and thus, your ability to generate capital for future growth.
Other issues must also be faced. Because reserve requirements on savings deposits
are lower than on demand deposits-and quite a bit lower for larger member banks-what
will be the relative impacts on banks' lending or investment capacities? A related question
is concerned with the impact of shifts from demand to savings accounts on the ability of
the Federal Reserve to conduct an effective monetary policy. Policy might become more
difficult to implement if a smaller proportion of the nation's banking resources is under
direct control of the central bank.
Another issue is related to the traditional people-oriented character of banking services.
Your marketing plans generally have stressed the development of continuing personal and busi
ness relationships with your customers at many pOints in your service structure. The new
electronic banking technology, however, is essentially an impersonal one. How will you retain
the warm, personal flavor of banking relationships in a push-button environment?
These questions and their implications deserve much careful study. In Oklahoma, your
demonstrated dedication to managed change in banking will undoubtedly be helpful as these issues
corne to the front. Application of the same thoughtful, orderly approach to the new and unforseen
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problems of electronic banking undoubtedly will help soften some of the potentially troublesome
impacts.
Unfortunately, we have not witnessed the same type of careful management of change on
the national scene this year, as matters of financial restructuring have proceeded in Congress.
It is true that the groundwork for this current attempt at change was laid in the late 1960' s
when the Hunt Commission began its work. The Commission brought forth a package of finan
cial restructuring affecting all institutions and regulators. It was a comprehensive set of
recommendations considered and developed in a free and open manner by a group owing alle
giance only to the public interest.
Following the lead of the Hunt Commission, the Administration and Congress had
adopted the deliberate approach to financial restructuring in recent years and it is difficult
to fault procedures or intentions. But the more recent legislative actions, especially the
emphasis by some in Congress on getting something passed by mid-1976, leaves me concerned
over the kind of legislation that may be forthcoming. As you all know, the so-called "finan
cial reform" legislation of 1976, is comprised of three bills: the Financial Institutions Act,
the International &tnking Act, and the Federal Reserve Reform Act.
There is no doubt in my mind that significant change is warranted and that timing is also
essential in response to the massive market changes of the past few years. However, the nation
can ill afford to see some legislation rushed through just to meet an arbitrary deadline. While
I do not necessarily concur with all the findings in the Hunt Commission Report, I feel that one
of the essential elements in the Report was the breadth of the change suggested. Again in the
FINE hearings, a broad range of issues were considered together as a result of what I inter
preted as a necessary linking of some very complex issues. At the last minute, it appears that
these issues were separated for simple political expediency-to increase the likelihood of at
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least one bill passing. And there was almost no consideration given to the potential effects of
this piecemeal approach to proposed reform. I am wondering now what changes in the existing
legislation would be permitted in the name of further expediency. Again, the need for a thought
ful, managed change is evident more than ever if the result is to be a balancing of technological,
regulatory, and legislative forces to provide increased services to the public in a relatively
stable, competitive environment.
Many of you will agree that the recent proposed changes in the financial structure
were not be,ing "managed" in the sense I have outlined. And many of you communicated
quite well to your representatives in Washington that the recent attempt at reform legisla
tion was an erratic package which would be detrimental to commercial banking and the inter
ests of the nation. It is in the best tradition of our representative political processes that
many of you voiced your concern that the financial reform legislation, if passed, would have
an adverse impact upon the whole economy, with particular effects on charges to consumers
for bank services. Further, many of you believe that such legislation could lead to political
allocation of credit, and you said so.
As you all know, the Federal Reserve also has been under attack this year. These
attacks were incorporated recently into the ''Federal Reserve Reform Act" I noted earlier,
which, incidentally, was passed in the House on Monday in a diluted form. Had this measure
passed as originally proposed, it would have struck at the very heart of the traditional inde
pendence of the Federal Reserve System. Supporters of the legislation claimed that it would
"democratize" the System. On the contrary, I believe that it would have "politicized" the
System and perhaps have created a dangerous situation for our economy by bringing the process
of monetary policy formulation under political control.
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On this issue, I think it's important for the Federal Reserve's position to be clearly
understood. We are, of course, a public institution, created by Congress and delegated the
important responsibility of managing the country's money supply. Being a public institution,
we fully recognize that the Federal Reserve must be responsive to the wishes and long-run
best interests of the American people. . And, I believe, we have lived up to that responsibility
in a creditable manner. In this broad sense, therefore, the Federal Reserve has been-and
should continue to be-responsive to the political process in America.
The basic intent of the early versions of the Federal Reserve Reform Act, I believe,
was not consistent with this broad interpretation of political responsiveness. Rather, it seems
the intent of the proposals was to subject the monetary policy process to the short-run influence
of partisan political pressure. Responsiveness to this type of political pressure is, of course,
contrary to the original design of the founders of the Federal Reserve System and contrary to
the best interests of the American public.
The Federal Reserve System, as it was originally designed and as it has evolved
over the years, is characterized by two key elements which have allowed it to conduct mone
tary policy independently of partisan political control. One is that the Federal Reserve Act
specifically isolates the monetary policy process from potential short-run political influences.
For example, the members of the Board of Governors-all of whom participate in monetary
policy decisions -are appointed for long terms. Similarly, the presidents of the twelve Reserve
Banks-who also participate in monetary policy-are appointed for relatively long terms and
their appOintment process is conducted outside of tpe political arena. Furthermore, the
System is by and large self-financed so it doesn't have to come hat-in-hand to Congress each
year for operating funds.
The second key element of the System is that it is a decentralized central bank. The
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responsibility for formulating and conducting monetary policy is widely dispersed throughout
the country. The Board of Governors in Washington plays an important role but so do the
twelve regional Federal Reserve District Banks. Since the presidents of these banks parti
cipate directly as voting members of the Open Market Committee, the varying needs and
economic interests of each of the different regions can be represented in the policy process.
The decentralized system also specifically allows for independent views to be brought to bear.
Such views are obtained from the Boards of Directors of each District Bank-who are drawn
from within each region-from independent economic research, and from direct Reserve
bank contact with local bankers and businessmen.
The decentralized nature of the System, in my opinion, is one of our primary sources
of strength. It has enabled the System to be responsive-in the most direct and broadest
sense-to the wishes of the American people of every region. At the same time, it has pre
vented the monetary policy process from being controlled by a narrowly-based group of
individuals, whether located in Washington, D. C., or elsewhere. In other words, the decen
tralized nature of the System embodies the traditional unwillingness of the American people
to tolerate any undue concentration of economic and financ ial power.
The disturbing feature of the original proposals in the "Federal Reserve Reform Act"
is that they would have undermined the independence and the decentralized nature of the System.
If we were to politicize the monetary policy process through such legislation this year or any
year, I believe the dangers to our economy would be extremely serious. As an example, the
early proposals in this recent legislation would have provided for the appointment of Reserve
Bank presidents by the President of the United States, subject to Senate confirmation. The pro
posal also would have removed the current Reserve Bank presidents as voting members of the
Open Market Committee until Presidential reappointment, which would not have occurred until
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1981. Such action taken anytime would seriously undermine the representative and inde
pendent nature of the monetary policy process. If this legislation had become reality, and
Reserve Bank presidents became directly responsible to members of Congress, the exclusive
franchise to create money vested in the independent Federal Reserve System would be effec
tively passed into the hands of those who also have the authority to spend money.
Economic history is replete with clear lessons of what happens when the "money
creating" process in a nation is taken over by political forces . . Initially, more money is
created to f'.in ance politically desirable projects; then inflation takes over; followed by the
printing of more money. Inevitably, rampant inflation so weakens the financial structure
that the economy collapses, and very often so does the political structure as well.
For this reason, I was not in favor of so-called 'reform" proposals embodied in the
recent legislation. This is not to say, however, that changes in the System should not be
explored and adopted. The Federal Reserve must always be receptive to changes that would
improve its organizational structure, widen its perspective, and allow it to continue to be
responsive to the broad wishes of the American people. For example, I would encourage
full and open debate about the Federal Reserve's role as a bank regulator, or about its func
tion in the developing EFT structure. However, I believe that any changes that would jeopar
dize the independence of the System in its conduct of monetary policy, or would weaken the
regional and decentralized nature of the System, would be economically unsound and accordingly
not in the best interests of the American public.
And just as I believe that change in banking must be managed in a clear and goal-
oriented manner, I also believe that change proposed for the Federal Reserve must reflect
the same thoughtful, managed character if the Federal Reserve System is to continue to be
effective as an essential institution in American society. Even if logic prevails in 1976, and
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the erratic legislative proposals affecting financial institutions and the Federal Reserve are
defeated, diluted, or delayed, we must be vigilant next year, and the next, so long as forces
are at work w:hich would bypass the more deliberate evolutionary process represented in the
princ iple of managed change.
As the issues of change in our financial structure-and the inseparable issue of techno
logical impacts-are discussed in national forums in coming months and years, I know that
knowledgable bankers will continue to draw upon their experience to counsel their lawmakers
and regulators. I, for one, am hopeful that our legislators will consider fully the traditional
principles of free enterprise in their decisionmaking. Let them establish a financial structure
where all like institutions can compete equitably. Let them provide reasonable equity in re
quirements for capital, for liquidity, for taxation. Let the marketplace decide what institutions
should provide what services and at what prices. I am confident that America's bankers would
welcome the opportunity to place their wide experience and commitment to public service on
the line and take their chances against all comers in the competitive arena.
In closing, I want to say that as inevitable change does occur in banking, we at the
Federal Reserve Bank of Kansas City intend to work with you to accommodate this change, to
manage it for the preservation of the finest financial system in the world. As we consider
these matters, and as we deliberate about monetary policy and other policies affecting banking,
business, and the public, I know that I-like my predecessor George Clay-will be able to call
upon my Oklahoma banking friends for advice, assistance, and support.
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Cite this document
APA
J. Roger Guffey (1976, May 11). Regional President Speech. Speeches, Federal Reserve. https://whenthefedspeaks.com/doc/regional_speeche_19760512_j_roger_guffey
BibTeX
@misc{wtfs_regional_speeche_19760512_j_roger_guffey,
author = {J. Roger Guffey},
title = {Regional President Speech},
year = {1976},
month = {May},
howpublished = {Speeches, Federal Reserve},
url = {https://whenthefedspeaks.com/doc/regional_speeche_19760512_j_roger_guffey},
note = {Retrieved via When the Fed Speaks corpus}
}